Developed to keep you supported in all-weather and surface conditions, this road bike saddle was designed with Team Wiggle Spectra. Prime has also kitted out this model with a stiff polycarbonate shell and Ti alloy rails for the best combination of stiffness, strength and lightweight performance as you clock up the miles. Another highlight is its low-weight polyurethane (PU) foam padding and central cut-out, which reduces any pressure and fatigue from around your sit bones, allowing you to go the extra distance with all day comfort. Lightweight Road Bike Saddle with Prime Saddle Integration Ready for long days on your favourite road routes, this premium saddle comes complete with Prime Saddle Integration (PSI). PSI allows you to clip PSI accessories into the saddle base to allow for sleek integration. As a result, you'll easily be able to bring any essentials with you on your travels. Weighing in at an impressively low weight, the Prime Doyenne Shorty Saddle with Ti Rails is a perfect choice of upgrade for increased comfort and reliability without adding any unnecessary excess grams to your road bike.
Coming equipped with a hard-wearing water-resistant cover, this high-performance road bike saddle is designed to keep you supported in all-weather and surface conditions. Developed with Team Wiggle Spectra, this model is also kitted out with a durable polycarbonate shell and 3K carbon oval rails for the best combination of stiffness, strength and lightweight performance as you clock up the miles. Another highlight is its low-weight polyurethane (PU) foam padding and central cut-out, which reduces any pressure and fatigue from around your sit bones, allowing you to go the extra distance with all-day comfort. Lightweight Road Bike Saddle with Prime Saddle Integration Ready for long days on your favourite road routes, this premium saddle comes complete with Prime Saddle Integration (PSI). PSI allows you to clip PSI accessories into the saddle base to allow for sleek integration. As a result, you'll easily be able to bring any essentials with you on your travels. Weighing in at an impressively low weight, the Prime Doyenne Shorty Saddle with Carbon Rails is a perfect choice of upgrade for increased comfort and reliability without adding any unnecessary excess grams to your road bike.
Developed with Team Spectra in search of the marginal gains that could help them in some of the UK's biggest races, this rear wheel is designed for flat time trial/triathlon races and riding. Boasting a reliable carbon rim construction, it offers a superior strength to weight ratio so you can enjoy its fantastic speed, smooth-rolling performance and versatility on your ride. Topped off with a new SR1 CNC machined 6061 alloy hub and upgraded rim graphics, this is a perfect upgrade for powering you to the finish line with precision. Wider = Improved Performance The Prime Primavera 60 Carbon Rear Wheel features a 60mm deep aero rim profile, meaning you get more speed for the same effort. A wider rim profile creates a more linear contour with the tyre to increase the Primavera 60's aerodynamic properties. Greater Strength To Weight Ratio Built-up using an SR1 CNC machined 6061 alloy hub body and DT Swiss straight pull spokes, the Prime Primavera 60 Carbon Rear Wheel creates a stiffer wheel with a greater strength to weight ratio and more reactivity. Its Star Ratchet hub also provides superior reliability, due to each of the ratchets engaging simultaneously every time. Prime has also ensured that tool free freehub conversion is possible. Coming kitted out with an incorporated notch, the newly developed shape of the end caps simplifies disassembly significantly and therefore makes maintenance even easier. Aero Advantage If you're looking for an advantage in your next road race, criterium, TT or Tri event, the Prime Primavera 60 Carbon Wheel is the ultimate choice. Lightweight Rim Prime has experimented with numerous types of resin and tested countless new lay ups before they settled on the new and improved Primavera 60 rim. But, that’s not all, they’ve upgraded to a higher grade of carbon, saving precious grams, and improving on the impact strength/weight ratio making the new Primavera 60 the brand's best rim yet. In The Box: 4 Spare Spokes & Nipples Tubeless Valves QR Skewers 10 Speed Spacer Prime Carbon Brake Pads Spares (available separately) 54 Tooth Star Ratchet Upgrade Kit Black One Size SR Hub Bushing Black 12mm Star Ratchet Grease Neutral <100ml SR1 Rear Axle Silver QR SR1 Rear End Caps Black QR SR Freehub Body - Campagnolo Black 9/10/11 Speed SR Freehub Body - Campagnolo 13 Speed Black 13 Speed SR Freehub Body - Shimano Black 9/10/11 Speed SR Freehub Body - XDR Black 12 Speed Prime Crash Replacement Programme At Prime we understand that a crash or unexpected accident may occur under normal riding conditions. If in the event of a fall or accident where your Prime product sustains damage beyond repair, you can return the damaged component in exchange for a new product at 40% off the RRP. Please note that the Prime Crash Replacement Programme is only valid for the original purchaser within 2 years of purchase.
Benefitting from a strong and dependable KLM41 Super Alloy rim build, this versatile wheelset offers excellent durability on every mile. Thanks to its 19mm internal rim width and 26mm rim depth, it delivers smooth-rolling properties and is aerodynamic as you put the power down. Whether you're trying to improve your training sessions or clocking up the miles on an endurance ride, the updated Baroudeur is designed for performance. Tubeless Ready Alloy Wheelset Boasting a tubeless ready design, this wheelset allows you to run lower tyre pressures and enjoy increased traction, lower rolling resistance and fewer risks of flats. Prime has also equipped it with Star Ratchet hubs for superior reliability, due to each of the ratchets engaging simultaneously every time. Featuring an incorporated notch, the newly developed shape of the end caps simplifies disassembly significantly and therefore makes maintenance even easier. It also offers tool-free freehub conversion. Rim Brake Compatible Providing reliable braking possibilities without any unnecessary weight, this wheelset is rim brake compatible. This makes it easy for you to fit your favourite rim brakes and enjoy smooth braking, while also keeping weight to a minimum. Coming complete with strong J-Bend Pillar PDB1415 spokes and updated rim graphics, the Prime Baroudeur Alloy Wheelset is all set for wherever your next ride takes you. In The Box: Tubeless Valves QR Skewers 10 speed spacer Prime Carbon Brake Pads Spares (available separately) 54 Tooth Star Ratchet Upgrade Kit Black One Size SR Hub Bushing Black 12mm Star Ratchet Grease Neutral <100ml SR Freehub Body - Campagnolo Black 9/10/11 Speed SR Freehub Body - Campagnolo 13 Speed Black 13 Speed SR Freehub Body - Shimano Black 9/10/11 Speed SR Freehub Body - XDR Black 12 Speed SR2 Front Axle Silver QR SR2 Front End Caps Black QR SR2 Rear Axle Silver QR SR2 Rear End Caps Black QR Prime Crash Replacement Programme At Prime we understand that a crash or unexpected accident may occur under normal riding conditions. If in the event of a fall or accident where your Prime product sustains damage beyond repair, you can return the damaged component in exchange for a new product at 40% off the RRP. Please note that the Prime Crash Replacement Programme is only valid for the original purchaser within 2 years of purchase.
Ideally suited for hilly races, gravel and fast training rides, this wheelset comes equipped with two 6069 aluminium rims for the best balance of strength and durability on mixed terrains. Prime has also kitted out this updated model with a 21mm internal rim width and a 25mm rim depth for more balanced and consistent rolling performance. Another highlight is it's tubeless ready, so you can enjoy tubeless advantages such as lower rolling resistance, improved traction and fewer chances of punctures. Aerodynamic, Stiff and Reactive With the use of DT Swiss straight pull spokes, not only is aerodynamics improved, the Prime Attaquer Disc Alloy Wheelset is also stiffer and more reactive, so if you're in the market for a high-end alloy wheelset, look no further. Star Ratchet Hubs Another standout feature of this alloy road wheelset is its Star Rachet hubs. These provide superior reliability, due to each of the ratchets engaging simultaneously every time. Featuring an incorporated notch, the newly developed shape of the end caps simplifies disassembly significantly and therefore makes maintenance even easier. Tool-free freehub conversion is also possible. Optimal Braking Performance Disc brakes generate an incredible amount of stopping power, even in wet conditions, so you can fly up the hills and descend with confidence knowing that when you pair your favourite brakes to this set, you're going to get the control you need to succeed. This model is Centre Lock disc brake mount compatible. In The Box: 4 spare spokes & nipples Tubeless Valves QR Skewers 10 speed spacer 15mm thru axle end caps QR end caps Spares (available separately) 54 Tooth Star Ratchet Upgrade Kit Black One Size SR Hub Bushing Black 12mm Star Ratchet Grease Neutral <100ml SR1D 12mm Front End Caps Black 12mm SR1D 15mm Front End Caps Black 15mm SR1D Front Axle Silver 12 x 135mm SR1D QR Front End Caps Black QR SR1D 12mm Rear End Caps Black 12mm SR1D QR Rear End Caps Black QR SR1D Rear Axle Silver 12 x 142mm SR Freehub Body - Campagnolo Black 9/10/11 Speed SR Freehub Body - Campagnolo 13 Speed Black 13 Speed SR Freehub Body - Shimano Black 9/10/11 Speed SR Freehub Body - XDR Black 12 Speed Prime Crash Replacement Programme At Prime we understand that a crash or unexpected accident may occur under normal riding conditions. If in the event of a fall or accident where your Prime product sustains damage beyond repair, you can return the damaged component in exchange for a new product at 40% off the RRP. Please note that the Prime Crash Replacement Programme is only valid for the original purchaser within 2 years of purchase.
Developed with Team Spectra in search of the marginal gains that could help them in some of the UK's biggest races, this front wheel is designed for flat time trial/triathlon races and riding. Boasting a reliable carbon rim construction, it offers a superior strength to weight ratio so you can enjoy its fantastic speed, smooth-rolling performance and versatility on your ride. Topped off with a new SR1 CNC machined 6061 alloy hub and upgraded rim graphics, this is a perfect upgrade for powering you to the finish line with precision. Wider = Improved Performance The Prime Primavera 60 Carbon Front Wheel features a 60mm deep aero rim profile, meaning you get more speed for the same effort. A wider rim profile creates a more linear contour with the tyre to increase the Primavera 60's aerodynamic properties. Greater Strength To Weight Ratio Built-up using an SR1 CNC machined 6061 alloy hub body and DT Swiss straight pull spokes, the Prime Primavera 60 Carbon Front Wheel creates a stiffer wheel with a greater strength to weight ratio and more reactivity. Featuring an incorporated notch, the newly developed shape of the end caps simplifies disassembly significantly and therefore makes maintenance even easier. Aero Advantage If you're looking for an advantage in your next road race, criterium, TT or Tri event, the Prime Primavera 60 Carbon Wheel is the ultimate choice. Lightweight Rim Prime has experimented with numerous types of resin and tested countless new lay ups before they settled on the new and improved Primavera 60 rim. But, that’s not all, they’ve upgraded to a higher grade of carbon, saving precious grams, and improving on the impact strength/weight ratio making the new Primavera 60 the brand's best rim yet. In The Box: Prime Carbon Brake Pads Prime QR Skewer Tubeless Valve Spare Spokes x2 Nipples x2 Spares (available separately) SR1 Front Axle Silver QR SR1D QR Front End Caps Black QR Prime Crash Replacement Programme At Prime we understand that a crash or unexpected accident may occur under normal riding conditions. If in the event of a fall or accident where your Prime product sustains damage beyond repair, you can return the damaged component in exchange for a new product at 40% off the RRP. Please note that the Prime Crash Replacement Programme is only valid for the original purchaser within 2 years of purchase.
Whether you're road racing on the flat or competing in a time trial (TT) or triathlon (Tri) event, the Prime Doyenne 50 Carbon Rim Brake Wheelset comes equipped with a carbon fibre build and a range of performance-enhancing technologies. This wheelset features an ultra-stiff carbon fibre construction, which makes it strong enough for road racing as well as training. Coming equipped with a revised wider rim profile, this race-ready wheelset delivers increased aerodynamics, comfort, speed and traction when you need it most. Prime has also ensured that its rim profile is deep enough for time trails and crits, so you can enjoy its versatile performance whatever your discipline. Developed with Team Spectra Developed with Team Spectra, the Prime Doyenne 50 Carbon Rim Brake Wheelset is fine-tuned for wherever your ride takes you. Combining SR2D, 36T Ratchet System, CNC machined 6061 alloy hubs with J-Bend Pillar PDB1415 spokes, it delivers an exceptional balance of strength and durability on every mile. It also uses Star Ratchet hubs to ensure superior reliability due to each of the ratchets engaging simultaneously every time. Easy Maintenance and Tubeless Ready Featuring an incorporated notch, the newly developed shape of the end caps simplifies disassembly significantly and therefore makes maintenance even easier. You'll also benefit from tool-free freehub conversion for straightforward upgrades and preservation in the future. Coming complete with tubeless ready technology, the Prime Doyenne 50 Carbon Rim Brake Wheelset allows you to enjoy tubeless advantages such as the ability to run lower tyre pressures for increased traction, comfort and fewer chances of flats or punctures. This makes it a perfect upgrade for giving your road, time trial or triathlon ride a performance boost. In The Box: Tubeless Valves QR Skewers 10 speed spacer Prime Carbon Brake Pads Spares (available separately) 54 Tooth Star Ratchet Upgrade Kit Black One Size SR Hub Bushing Black 12mm Star Ratchet Grease Neutral <100ml SR Freehub Body - Campagnolo Black 9/10/11 Speed SR Freehub Body - Campagnolo 13 Speed Black 13 Speed SR Freehub Body - Shimano Black 9/10/11 Speed SR Freehub Body - XDR Black 12 Speed SR2 Front Axle Silver QR SR2 Front End Caps Black QR SR2 Rear Axle Silver QR SR2 Rear End Caps Black QR Prime Crash Replacement Programme At Prime we understand that a crash or unexpected accident may occur under normal riding conditions. If in the event of a fall or accident where your Prime product sustains damage beyond repair, you can return the damaged component in exchange for a new product at 40% off the RRP. Please note that the Prime Crash Replacement Programme is only valid for the original purchaser within 2 years of purchase.
Wider = Improved Performance Developed with Team Spectra, this race-ready rear wheel features an 85mm deep aero rim profile, meaning you get more speed for the same effort. A wider rim profile creates a more linear contour with the tyre to increase the Primavera 85's aerodynamic properties. Greater Strength To Weight Ratio Built up using a SR1, 36T Ratchet System, CNC machined 6061 alloy hub and DT Swiss straight pull spokes, this model creates a stiffer wheel with a greater strength to weight ratio and more reactivity. Its Star Ratchet hub also provides superior reliability, due to each of the ratchets engaging simultaneously every time. Prime has also ensured that tool free freehub conversion is possible. Coming kitted out with an incorporated notch, the newly developed shape of the end caps simplifies disassembly significantly and therefore makes maintenance even easier. Aero Advantage If you're looking for an advantage in your next TT or Triathlon event, the Prime Primavera 85 Carbon rear wheel is a perfect choice of upgrade to improve your ride. Lightweight Rim Prime has experimented with numerous types of resin and tested countless new lay ups before they settled on the new and improved Primavera 85 rim. But that’s not all, they've upgraded to a higher grade of carbon, saving precious grams, and improving on the impact strength/weight ratio making the new Primavera 85 their best rim yet. In The Box: x4 spare spokes and nipples Tubeless Valves QR skewers 10 speed spacer Prime Carbon brake pads Spares (available separately) 54 Tooth Star Ratchet Upgrade Kit Black One Size SR Hub Bushing Black 12mm Star Ratchet Grease Neutral <100ml SR1 Rear Axle Silver QR SR1 Rear End Caps Black QR SR Freehub Body - Campagnolo Black 9/10/11 Speed SR Freehub Body - Campagnolo 13 Speed Black 13 Speed SR Freehub Body - Shimano Black 9/10/11 Speed SR Freehub Body - XDR Black 12 Speed Prime Crash Replacement Programme At Prime we understand that a crash or unexpected accident may occur under normal riding conditions. If in the event of a fall or accident where your Prime product sustains damage beyond repair, you can return the damaged component in exchange for a new product at 40% off the RRP. Please note that the Prime Crash Replacement Programme is only valid for the original purchaser within 2 years of purchase.
Whether you're tackling a fast training ride or competing in a hilly road racing event, this versatile wheelset is fine-tuned for smooth and reliable rolling performance. Its 6066 aluminium rim build provides maximum strength and durability as you conquer every mile of road, while its 19mm inner rim width and 25mm rim depth deliver balanced, aerodynamic properties to power you on. Star Ratchet Hubs Another standout feature of this alloy road wheelset is its Star Rachet hubs. These provide superior reliability, due to each of the ratchets engaging simultaneously every time. Featuring an incorporated notch, the newly developed shape of the end caps simplifies disassembly significantly and therefore makes maintenance even easier. Tool-free freehub conversion is also possible. Tubeless Ready and Rim Brake Compatible Developed for modern road riding and racing, this model comes kitted out with tubeless ready technology. This means that you can enjoy tubeless advantages by rolling lower tyre pressures and benefitting from increased traction, lower rolling resistance and fewer risks of punctures on your ride. Coming complete with rim brake compatibility for reliable stopping power as well as further weight savings, the Prime Attaquer Alloy Wheelset is a perfect upgrade for giving your next road journey a performance boost. In The Box: 4 spare spokes & nipples Tubeless Valves QR Skewers 10 speed spacer Prime Carbon Brake Pads Spares (available separately) 54 Tooth Star Ratchet Upgrade Kit Black One Size SR Hub Bushing Black 12mm Star Ratchet Grease Neutral <100ml SR1 Front Axle Silver QR SR1 Front End Caps Black QR SR1 Rear Axle Silver QR SR1 Rear End Caps Black QR SR Freehub Body - Campagnolo Black 9/10/11 Speed SR Freehub Body - Campagnolo 13 Speed Black 13 Speed SR Freehub Body - Shimano Black 9/10/11 Speed SR Freehub Body - XDR Black 12 Speed Prime Crash Replacement Programme At Prime we understand that a crash or unexpected accident may occur under normal riding conditions. If in the event of a fall or accident where your Prime product sustains damage beyond repair, you can return the damaged component in exchange for a new product at 40% off the RRP. Please note that the Prime Crash Replacement Programme is only valid for the original purchaser within 2 years of purchase.
Developed with Team Spectra in search of the marginal gains that could help them in some of the UK's biggest races, this rear wheel is designed for flat road races as well as time trial and triathlon racing. Featuring a stiff and lightweight T800 UD carbon fibre rim construction, this model provides an excellent strength-to-weight ratio to give you maximum smoothness without adding any unnecessary excess grams to your ride. Prime has also put this version through its CFD testing process, where multiple sizes and shapes were used before coming up with the perfect blend of strength, weight and aerodynamics. Greater Strength To Weight Ratio Built-up using an SR1D, CNC machined 6061 alloy hub body and DT Swiss straight pull spokes, the Prime Primavera 56 Carbon Disc Rear Wheel creates a stiffer wheel with a greater strength to weight ratio and more reactivity. Its Star Ratchet hub also provides superior reliability, due to each of the ratchets engaging simultaneously every time. Prime has also ensured that tool free freehub conversion is possible. Coming kitted out with an incorporated notch, the newly developed shape of the end caps simplifies disassembly significantly and therefore makes maintenance even easier. Tubeless Ready Carbon Rear Wheel Developed to give modern riders and racers a much-needed performance upgrade, this rear wheel comes kitted out with tubeless ready technology. This means that you can choose to run it tubeless and enjoy advantages such as the ability to run lower tyre pressures for increased stability, comfort and fewer chances of flats or punctures. In The Box: x2 Spare Spokes x2 Nipples Tubeless Valve QR Skewer 10 speed spacer QR End Caps Spares (available separately) 54 Tooth Star Ratchet Upgrade Kit Black One Size SR Hub Bushing Black 12mm Star Ratchet Grease Neutral <100ml SR1D 12mm Rear End Caps Black 12mm SR1D QR Rear End Caps Black QR SR1D Rear Axle Silver 12 x 142mm SR Freehub Body - Campagnolo Black 9/10/11 Speed SR Freehub Body - Campagnolo 13 Speed Black 13 Speed SR Freehub Body - Shimano Black 9/10/11 Speed SR Freehub Body - XDR Black 12 Speed Prime Crash Replacement Programme At Prime we understand that a crash or unexpected accident may occur under normal riding conditions. If in the event of a fall or accident where your Prime product sustains damage beyond repair, you can return the damaged component in exchange for a new product at 40% off the RRP. Please note that the Prime Crash Replacement Programme is only valid for the original purchaser within 2 years of purchase.
Wider = Improved Performance Developed with Team Spectra, this race-ready front wheel features an 85mm deep aero rim profile, meaning you get more speed for the same effort. A wider rim profile creates a more linear contour with the tyre to increase the Primavera 85's aerodynamic properties. Greater Strength To Weight Ratio Built up using a SR1 CNC machined 6061 alloy hub and DT Swiss straight pull spokes, this model creates a stiffer wheel with a greater strength to weight ratio and more reactivity. Featuring an incorporated notch, the newly developed shape of the end caps simplifies disassembly significantly and therefore makes maintenance even easier. Aero Advantage If you're looking for an advantage in your next TT or Triathlon event, the Prime Primavera 85 Carbon front wheel is a perfect choice of upgrade to improve your ride. Lightweight Rim Prime has experimented with numerous types of resin and tested countless new lay ups before they settled on the new and improved Primavera 85 rim. But that’s not all, they've upgraded to a higher grade of carbon, saving precious grams, and improving on the impact strength/weight ratio making the new Primavera 85 their best rim yet. In The Box: x2 spare spokes x2 nipples Tubeless Valve QR skewer Prime Carbon brake pads Spares (available separately) SR1 Front Axle Silver QR SR1D QR Front End Caps Black QR Prime Crash Replacement Programme At Prime we understand that a crash or unexpected accident may occur under normal riding conditions. If in the event of a fall or accident where your Prime product sustains damage beyond repair, you can return the damaged component in exchange for a new product at 40% off the RRP. Please note that the Prime Crash Replacement Programme is only valid for the original purchaser within 2 years of purchase.
Developed with Team Spectra in search of the marginal gains that could help them in some of the UK's biggest races, this rear wheel is designed for road races and riding as well as fast gravel. Featuring a stiff and lightweight T800 UD carbon fibre rim construction, this model provides an excellent strength-to-weight ratio to give you maximum smoothness without adding any unnecessary excess grams to your ride. Prime has also put this version through its CFD testing process, where multiple sizes and shapes were used before coming up with the perfect blend of strength, weight and aerodynamics. Greater Strength To Weight Ratio Built-up using an SR1D, CNC machined 6061 alloy hub body and DT Swiss straight pull spokes, the Prime Primavera 44 Carbon Disc Rear Wheel creates a stiffer wheel with a greater strength to weight ratio and more reactivity. Its Star Ratchet hub also provides superior reliability, due to each of the ratchets engaging simultaneously every time. Prime has also ensured that tool free freehub conversion is possible. Coming kitted out with an incorporated notch, the newly developed shape of the end caps simplifies disassembly significantly and therefore makes maintenance even easier. Tubeless Ready Carbon Rear Wheel Developed to give modern riders and racers a much-needed performance upgrade, this rear wheel comes kitted out with tubeless ready technology. This means that you can choose to run it tubeless and enjoy advantages such as the ability to run lower tyre pressures for increased stability, comfort and fewer chances of flats or punctures. In The Box: 2 spare spokes & nipples Tubeless Valve QR Skewer 10 speed spacer QR end caps Spares (available separately) 54 Tooth Star Ratchet Upgrade Kit Black One Size SR Hub Bushing Black 12mm Star Ratchet Grease Neutral <100ml SR1D 12mm Rear End Caps Black 12mm SR1D QR Rear End Caps Black QR SR1D Rear Axle Silver 12 x 142mm SR Freehub Body - Campagnolo Black 9/10/11 Speed SR Freehub Body - Campagnolo 13 Speed Black 13 Speed SR Freehub Body - Shimano Black 9/10/11 Speed SR Freehub Body - XDR Black 12 Speed Prime Crash Replacement Programme At Prime we understand that a crash or unexpected accident may occur under normal riding conditions. If in the event of a fall or accident where your Prime product sustains damage beyond repair, you can return the damaged component in exchange for a new product at 40% off the RRP. Please note that the Prime Crash Replacement Programme is only valid for the original purchaser within 2 years of purchase.