Search found 642 items

Prime Road Chain Catcher Chain Tools
  • £11.99

This chain catcher is developed for the rigours of modern road cycling. It features a hard-wearing alloy construction, which makes it durable and reliable on every mile of road. Prime has also equipped this model with an anodised finish for additional protection against corrosion when cycling in all-weather conditions. This makes it a strong choice of upgrade for preventing your chain from falling off on a double road crankset and getting stuck between your inner chainring and your bike's frame. It's perfect for protecting your frame as well as giving you a confidence boost, plus it weighs in at only 6g for lightweight and dependable performance. This component is recommended for use with "braze-on" type front derailleurs (or Braze-On Front derailleurs when used with a Band-On front derailleur adapter). It is installed between the front derailleur and your frame's seat tube. Manufacturer's Part Numbers: Black: PRCCB Gold: PRCCG Red: PRCCR

VIEW ITEM
Prime Lightweight Titanium QR Set Quick Release Skewers
  • £24.99
  • RRP £29.99
  • Saving you £17

Suitable for both road cycling and MTB riding disciplines, this versatile quick-release (QR) axle set is equipped with a low profile and a compact lever design for ease of use. In addition, this set also features Prime laser graphics for complementing your ride with a high-end finishing touch. One final highlight is they weigh in at only 46g, making them an incredibly lightweight choice of upgrade for your road or mountain bike. Manufacturer's Part Numbers: PLWTQRSS Black 100mm F / 130mm R

VIEW ITEM
Prime Primavera X-Light Carbon Handlebar Drop Handlebars
  • £75.00
  • RRP £149.99
  • Saving you £50

The race-ready Primavera X-Light features a stiff carbon construction with a high strength-to-weight ratio that will satisfy even the most weight-conscious rider. It ensures a strong and stable platform for you to maximise every pedal stroke while its flared design along the tops improves aerodynamics without adding any excess weight. Enhanced Comfort Keeping you poised on every run, the Primavera X-Light's triangular drop design heightens comfort while also allowing you to benefit from a greater feeling of control. This also provides you with a more tactile connection between your hands and the handlebars, so they feel like a natural extension of your limbs. Furthermore, its 125mm drop and 78mm reach are designed to keep you composed and comfortable as you battle for victory. This is an ideal choice of upgrade for racers and weight weenies alike. The Primavera X-Light can be used with out-front aero bars as long as the Prime's torque settings for clamping force (5Nm) are adhered to.  

VIEW ITEM
Prime RD010 BlackEdition Rear Hub Wheel Hubs
  • £49.99
  • RRP £99.99
  • Saving you £50

The freehub body has a superlight alloy construction and features our ABG (Anti Bite Guard) technology where an integrated reinforced steel rib has been incorporated to eliminate damage from driving forces placed on individual sprockets. The RD010 features 4 pawls and 26 point engagement which ensures superfast pick up for increased acceleration and positive engagement. A grease port for home maintenance will prolong bearing life and reduce service intervals.

VIEW ITEM
Prime R020 Freehub Body - ABG Freehubs
  • £19.99
  • RRP £24.99
  • Saving you £20

Additional features include 2x Premium Japanese sealed cartridge bearings and a grease port for home maintenance which will prolong bearing life.  

VIEW ITEM
Prime Doyenne 1-1/8"-1.5" Integrated Headset Headsets
  • £19.99

The Doyenne Headset features highly polished angular contact bearings to ensure smoothness, and the top cap is CNC machined from 6061 alloy and sealed to keep moisture away from the bearings. To protect the lower bearings, we've included a CNC machined 7075 alloy crown race.

VIEW ITEM
Prime Primavera 1-1/8"-1.5" Integrated Headset Headsets
  • £39.99

The titanium nitrite coated races in the Primavera 1-1/8"-1.5" Integrated Headset roll smoothly and won’t rust, while the angular contact bearings provide stability and allow for adjustability. Prime wanted the headset to run smoothly and last for many miles in all conditions, so they chose quality sealed cartridges to protect the bearings from the elements. The looks match the performance thanks to a Prime branded carbon top cap and cover. Prime didn’t hold back on the crown race either – it is CNC'd from 7075 alloy, which provides an improved contact point for the headset. And, if you want to slam your stem like the pros, select the short option, which features a 2.4mm top cover.

VIEW ITEM
Prime 12mm Center Lock Lockring Brake Spares
  • £4.99

Made from high-quality, lightweight materials, Prime's 12mm Center Lock Lockring is essential for those looking to run a QR or 12mm front thru axle set up.

VIEW ITEM
Prime Pro Race 750ml Bidon Water Bottles
  • £6.99

Stylish, lightweight and durable, the Pro Race Bidon is the lightest bottle available worldwide. But, that's not all... the cap has an ergonomic design, which increases liquid flow thanks to the valve which is soft, odourless and will not alter the taste of the liquid. Lightweight and Easy to Grip Cycle Bottle The surface of the bottle’s body features a special grip which makes it safer and easier to use under racing conditions and is equipped with a 20% increased opening compared to standard bottles for easier filling with liquids or powdered supplements.

VIEW ITEM
Prime Primavera Inline Carbon Seatpost Seat Posts
  • £129.99

Fitting and adjusting your saddle to the post is simple, and the 2-bolt design offers numerous options for adjustability, so you'll be able to dial in your ideal saddle position with ease. The Primavera Carbon Seatpost fits a wide range of Road, TT and Cyclo-X bikes and the 350mm length provides plenty of adjustment possibilities. Our stealth black colour scheme and subtle Prime graphics fit perfectly into our high-performance Primavera range.

VIEW ITEM
Prime RD020 Freehub Body - ABG Freehub Spares
  • £19.99
  • RRP £24.99
  • Saving you £20

This CNC-machined alloy freehub body features a built-in steel rib, reinforced to prevent cassette sprocket damage. Lightweight without compromising strength, it includes a pair of Premium Japanese sealed cartridge bearings and a grease port for home maintenance, giving added longevity to the bearings. 

VIEW ITEM
Prime Doyenne Womens Endurance Saddle Saddles
  • £16.99
  • RRP £24.99
  • Saving you £32

Specifically tailored for women, this road saddle features a high-quality microfibre cover that's hard-wearing and waterproof, which makes it ready for wherever your next ride takes you. Prime has also kitted out this endurance-focused model with a nylon shell for optimum support during high mileage events, such as sportives and cycle touring. Its profile is also designed for a more relaxed cycling position in which the lower back follows a gentler curve as you reach the handlebars. In this position, the pelvis may tilt forward slightly to reduce the curve in the spine. Women's Road Saddle with Deep Pressure Relief Channel This women's road bike saddle is equipped with a contoured convex profile with a deep pressure relief channel. This alleviates central pressure and distributes support to your sit bones for sustainable comfort over long distances. It's also available in two width options to choose from (141mm or 159mm), so you can enjoy a more tailored fit as it distributes pressure and offers excellent comfort and stability. Prime Saddle Integration (PSI) Featuring Prime Saddle Integration (PSI), this model allows you to clip PSI accessories into the saddle base to allow for sleek integration. As a result, you'll easily be able to bring any essentials with you on your travels. Please note: The 141mm narrow width option has titanium saddle rails and the 159mm wide width option has Chromoly (CrMo) steel rails.

VIEW ITEM
expand_less