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Prime Primavera Carbon Saddle Saddles
  • £64.99
  • RRP £119.99
  • Saving you £46

Whether you're racing or riding with your buddies at the weekends, this fantastic model is engineered for top-performance on every run. It uses a solid carbon fibre rail construction which delivers phenomenal strength on day-long adventures while also keeping its overall weight reduced. This makes it the ultimate choice of upgrade for riders who want a race-winning component without adding any unnecessary grams to your ride. Technologies: ArcTech Rail Technology ArcTech Rail Technology improves flexibility and provides additional shock absorption. Zone Cut The cut-out in the Primavera Saddle minimises pressure on the perineum and allows cool airflow during your ride.

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Prime Doyenne Aero Handlebar Aero Bars
  • £44.99
  • RRP £59.99
  • Saving you £25

Allowing you the freedom to change your riding position, this stunning version is equipped with a 75mm reach and a 125mm drop. This means you can take up your best position when riding with your head down or sitting upright. Optimised for use with Di2 junction boxes, this stunning component offers a tidier and more aerodynamic finish.  

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Prime Orra Gravel Handlebar Drop Handlebars
  • £44.99
  • RRP £49.99
  • Saving you £10

Ready for adventure, this superb handlebar features a 16° flared-drop design, which creates a wider, more stable platform for improved handling on tricky terrain.  Made from 6061 aluminum, which is renowned for its durability, strength and light weight, the Orra Gravel Handlebar is perfect for your gravel and bikepacking adventures.  

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Prime Center Lock Disc Brake Rotor Disc Brake Rotors
  • £24.99
  • RRP £29.99
  • Saving you £17

Made from Japanese SUS-410 stainless steel and featuring a unique braking band pattern, Prime's CL Rotors manages heat build up during extended periods of braking to offer an improved braking experience. Pair these with any of Prime's Disc Brake Pads, with race compound, for maximum performance and reduced brake squeal. Prime Center Lock Disc Brake Rotors are not only ideal for Prime Disc Wheelsets, they are compatible and will improve braking performance on any center lock wheelset. Note: Prime lock rings not included but are sold separately.    

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Prime Shimano Road Disc Brake Pads - Carbon Disc Brake Pads
  • £19.99

Featuring Prime's Race compound, with a higher percentage of Kevlar, strength and durability is increased, while vibrations that cause brake squeal are reduced. Multiple hard and soft metals have been effectively added to our compound to improve the modulation and heat buil up, making Prime's Shimano Road Disc Brake Pads the ultimate choice for Shimano Road disc brake systems in wet and dry conditions. And, with our strong, lightweight Carbon-Steel backplate weight is reduced by 27% when compared to our standard steel backplate.

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Prime Campagnolo Road Disc Brake Pads Disc Brake Pads
  • £9.99

Featuring Prime's Race compound, with a higher percentage of Kevlar, strength and durability is increased, while vibrations that cause brake squeal are reduced. Multiple hard and soft metals have been effectively added to our compound to improve the modulation and heat buil up, making Prime's Campagnolo Road Disc Brake Pads the ultimate choice for Campagnolo disc brake systems in wet and dry conditions.

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Prime SRAM Road Disc Brake Pads Disc Brake Pads
  • £9.99

Featuring Prime's Race compound, with a higher percentage of Kevlar, strength and durability is increased, while vibrations that cause brake squeal are reduced. Multiple hard and soft metals have been effectively added to our compound to improve the modulation and heat buil up, making Prime's SRAM Road Disc Brake Pads the ultimate choice for SRAM Road disc brake systems in wet and dry conditions.

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Prime Shimano Road Disc Brake Pads Disc Brake Pads
  • £9.99

Featuring Prime's Race compound, with a higher percentage of Kevlar, strength and durability is increased, while vibrations that cause brake squeal are reduced. Multiple hard and soft metals have been effectively added to our compound to improve the modulation and heat build up, making Prime's Shimano Road Disc Brake Pads the ultimate choice for Shimano Road disc brake systems in wet and dry conditions.

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Prime Audax QR End Cap Wheel Hub Spares
  • £7.99

Converts Audax wheelset from thru axle to QR.

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Prime Audax XDR Driver Wheel Hub Spares
  • £34.99

With a bigger range and a smoother gear progression, SRAM's AXS 12-Speed groupset is a real game changer, and now, with Prime's Audax XDR Freehub, you can convert your current hub to 12-speed and enjoy all the benefits that goes with it.

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Prime Stagiaire QR End Cap Wheel Hub Spares
  • £7.99

Genuine Prime conversion kit for their Stagiaire Disc Wheelset.

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Prime Stagiaire 15mm Front End Cap Wheel Hub Spares
  • £7.99

Genuine Prime conversion kit for their Stagiaire Disc front hub.

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