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Prime BlackEdition 50 Carbon Disc Road Rim - 24H, Black
  • £206.99
  • RRP £299.99
  • Saving you £31

Prime BlackEdition 50 Carbon Disc Road RimStructurally superb from its carbon construction, this disc brake-optimised road rim from Prime is deep-sectioned for a streamlined and speedy performance. Measuring a 50mm depth, this BlackEdition model provides fantastic crosswind stability and with its 27.5mm width offers a steady surface contact area as you're striving for victory.Efficient Deep Section Carbon RimThis rim ensures a reliable and rapid roll is assured, with the knowledge that the disc brake compatibility will keep you in check when you need to drop anchor. A hero of a hoop when homing in on your personal best, the BlackEdition 50 the supreme choice for any speedster.Features: Material: T700 Unidirectional Carbon Fibre Profile: 50mm Internal Width: 19mm External Width: 27.5mm Spoke Holes: Front: 24; Rear: 24 Disc Brake Optimised: Yes Size: 700c (622)Weight: 535gBuy Prime Wheels & Tyres from Chain Reaction Cycles, the World's Largest Online Bike Store.

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Prime BlackEdition 50 Carbon Disc Road Rim Rims
  • £206.99
  • RRP £299.99
  • Saving you £31

Sensationally streamlined with its 50mm depth, the aero profile on this high-performing hoop cuts through the air with pace, power and potency while its stiff carbon construction offers unrivalled handling capabilities. With a full width of 27.5mm, there's a plentiful contact area to give a confidence-inspiring and stable roll with every rotation. Disc brake optimised to allow for powerful, precision braking when called upon, this Prime rim is the perfect pick to propel you to the podium and your personal best. 

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Prime BlackEdition 50 Carbon Disc Wheelset - Lightweight}, Black
  • £649.99
  • RRP £899.99
  • Saving you £28

Prime BlackEdition 50 Carbon Disc Wheelset Built for efficient and unbeatable straight-line speed, the BlackEdition 50 Carbon Disc Wheelset offers improved aerodynamics, handling and stability due to the 27.5mm wide and 50mm deep T700 UD carbon fibre rim. Reducing turbulence when air meets the spokes as well as rolling resistance, and providing a larger contact area for improved stability when taking corners, the BlackEdition 50 Carbon Disc Wheelset ticks all the boxes when it comes to a speedy and streamlined pair of wheels. Built up using RD010 CNC machined 6061 hubs and DT Swiss straight pull spokes, the wheel is stiffer and more reactive.  With a collection of spares included in the box, the BlackEdition 38 Carbon Disc Wheelset will set you on your way to achieving your cycling goal.  Since the release of the BlackEdition range in 2018, we've been working hard behind the scenes with Vitus Pro Cycling in search of the marginal gains that could help them in some of the UK's biggest races. The 2020 BlackEdition is the result.  Lightweight RimWe've experimented with numerous types of resin and tested countless new lay ups before we settled on our new and improved BlackEdition rim. But, that's not all, we've upgraded to a higher grade of carbon, saving precious grams, and improving on the impact strength/weight ratio making the new BlackEdition our best rim yet.  Features: Rim Material: T700 UD carbon fibre Rim Width: 19mm (internal) 27.5mm (external) Rim Depth: 50mm Hubs: RD010, CNC machined 6061 alloy hub body Disc Mount: Centre Lock Freehub: Shimano/SRAM 9/10/11 speed Spokes: DT Aerolite (non-drive), DT Aero Comp (drive side) Hub Bearings: Front: 2x 6803, Rear: 2x 15267, Freehub: 2x 15267 UCI approved Backed by Prime Crash Replacement Programme Rider Weight Limit: 110kg Weight: Front: 683g; Rear: 823g; Pair: 1506gIn The Box: Adaptor kits for QR/12mm/15mm (Front) - QR/12mm x 142mm (Rear) Prime QR skewers Tubeless valves and tape 4 spare spokes and nipples 10-Speed adapterSpares (available separately):Prime Disc Brake Conversion Kits (Front) Prime RD010 QR Front Conversion Kit Prime RD010 12mm Front Conversion Kit Prime RD010 15mm Front Conversion Kit Prime Disc Brake Conversion Kits (Rear) Prime RD010 QR Rear Conversion Kit Prime RD010 12mm Rear Conversion Kit Prime Bearing Kits Prime BlackEdition CeramicSpeed Bearing Kit Prime RD010 Front Hub Bearing Kit Prime RD010 Rear Hub Bearing Kit Prime RD010 Freehub Bearing Kit Prime Freehubs Prime XDR Freehub Body Prime RD010 Shimano/SRAM Freehub Body Prime RD010 Campagnolo Freehub Body Spoke Length:Front Disc Side: 270mmFront Non-Disc Side: 272mmRear Disc Side: 270mmRear Non-Disc Side: 272mmERD:539mmPrime Crash Replacement ProgrammeAt Prime we understand that a crash or unexpected accident may occur under normal riding conditions. If in the event of a fall or accident where your Prime product sustains damage beyond repair, you can return the damaged component in exchange for a new product at 40% off the RRP. Please note that the Prime Crash Replacement Programme is only valid for the original purchaser within 2 years of purchase.Buy Prime Wheels & Tyres from Chain Reaction Cycles, the World's Largest Online Bike Store.

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Prime BlackEdition 60 Carbon Disc Road Rim - 24H, Black
  • £164.99
  • RRP £324.99
  • Saving you £49

Prime BlackEdition 60 Carbon Disc Road RimThis BlackEdition model from Prime is designed today's for road most demanding road cyclists. Equipped with a 60mm deep profile, this carbon-built hoop offers superb durability and a fantastically low weight to roll you to glory. Equipped with a 27.5mm full width, it gives a stable and steady roll over the smoothest and slickest of runs, making it ideal for taking on the clock. Fast-paced, Deep-Rimmed Carbon Road WheelOptimised for use with disc brakes, the rim offers superb stopping prowess and is fit for the demands of the modern rider. Kitted out with space for 24 spokes on both the front and rear versions, the strength and dependability of the BlackEdition 60 is reinforced in the full build, making it the perfect choice for the taking you to the top of the podium. Features: Material: T700 Unidirectional Carbon Fibre Rim Profile: 60mm Internal Width: 19mm External Width: 27.5mm Spoke Holes: Front: 24; Rear: 24 Brake Disc Compatible: YesWeight: 587g Buy Prime Wheels & Tyres from Chain Reaction Cycles, the World's Largest Online Bike Store.

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Prime BlackEdition 60 Carbon Disc Road Rim Rims
  • £164.99
  • RRP £324.99
  • Saving you £49

Designed with a streamlined and steady-rolling 60mm depth, this top-performance rim swipes through the air with ease to create a second-shaving run on every outing. Made from a lightweight and durable carbon fibre, it more than meets the performance demands of today's rapid racers. Disc brake optimised for a more controlled stopping experience when you need to drop anchor, this modern road rim has everything you need for a controlled and lightning quick race for the line.

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Prime BlackEdition 60 Carbon Disc Wheelset 2020 - 700c}, Black
  • £949.99

Prime BlackEdition 60 Carbon Disc WheelsetSince the release of the BlackEdition range in 2018, Prime has been working hard behind the scenes with Vitus Pro Cycling in search of the marginal gains that could help them in some of the UK's biggest races. The 2021 BlackEdition is the result.Lightweight RimWe've experimented with numerous types of resin and tested countless new lay ups before we settled on our new and improved BlackEdition rim. But, that's not all, we've upgraded to a higher grade of carbon, saving precious grams, and improving on the impact strength/weight ratio making the new BlackEdition our best rim yet.Wider = Improved PerformanceThe Prime BlackEdition 60 Carbon Disc Wheelset features a 60mm deep aero rim profile to provide strong aerodynamic properties by reducing the amount of turbulence when the air meets the spokes. The BlackEdition 60 combines this with a wider rim profile to create a more linear contour between the tyre and rim interface, reducing rolling resistance and creating a greater contact patch for greater stability in corners.Greater Strength To Weight RatioThe Prime BlackEdition 60 is hand built with the 6061 alloy bodied RD010 hubset that features 4 pawls with 26 points of engagement for instant acceleration and positive engagement. The RD010 hubset takes advantage of straight pull spokes to create a stiffer wheel that produces a greater strength to weight ratio, saving valuable grams for weight-conscious riders.Crush The CompetitionIf you're wanting to beat all your personal bests, the Prime BlackEdition 60 Carbon Disc Wheelset has everything you need to conquer the climb or wreck the competition on the flats.Features: Rim Material: T700 UD Carbon Fibre Rim Width: 19mm (internal) 27.5mm (external) Rim Depth: 60mm Hubs: RD010, CNC machined 6061 Alloy hub body - 12x100mm Front and 12x142mm Rear Thru-Axle out of the box with QR conversion kits included Freehub: Shimano/SRAM 9/10/11 speed Spokes: DT Aerolite (non-drive), DT Aero Comp (drive side) Disc Mount: Center Lock Tubeless Ready: Yes Hub Bearings: Front: 2x 6803, Rear: 2x 15267, Freehub: 2x 15267 Backed by Prime Crash Replacement Programme Rider Weight Limit: 110kg Weight: Front: 739g, Rear: 898g, Pair: 1637gIn The Box: Prime QR skewers Adaptor kits for 15x100mm & QRx100mm Front and QRx135mm Rear Tubeless valves x 2 Tubeless tape (Installed) Spare spokes x 4 Nipples x 4 10-Speed adaptorSpares (available separately):Prime Disc Brake Conversion Kits (Front)Prime RD010 QR Front Conversion KitPrime RD010 12mm Front Conversion KitPrime RD010 15mm Front Conversion KitPrime Disc Brake Conversion Kits (Rear)Prime RD010 QR Rear Conversion KitPrime RD010 12mm Rear Conversion KitPrime Bearing KitsPrime BlackEdition CeramicSpeed Bearing KitPrime RD010 Front Hub Bearing KitPrime RD010 Rear Hub Bearing KitPrime RD010 Freehub Bearing KitPrime FreehubsPrime XDR Freehub BodyPrime RD010 Shimano/SRAM Freehub BodyPrime RD010 Campagnolo Freehub BodyPrime Crash Replacement ProgrammeAt Prime we understand that a crash or unexpected accident may occur under normal riding conditions. If in the event of a fall or accident where your Prime product sustains damage beyond repair, you can return the damaged component in exchange for a new product at 40% off the RRP.Please note that the Prime Crash Replacement Programme is only valid for the original purchaser within 2 years of purchase.Manufacturer's Part Number: PBE60CDWBBuy Prime Wheels & Tyres from Chain Reaction Cycles, the World's Largest Online Bike Store.

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Prime BlackEdition 60 Carbon Front Disc Wheel - Lightweight}, Black
  • £349.99
  • RRP £449.99
  • Saving you £22

Prime BlackEdition 60 Carbon Front Disc Wheel For durability and top-end performance, the BlackEdition 60 Carbon Disc Front Wheel is the ideal aerodynamic choice, with its 27.5mm wide rim reducing rolling resistance and improving handling as you make those gains towards a podium placing. Aerodynamic Stability and Greater Speed Output For the same physical input, you'll get a greater speed output thanks to the 60mm deep aero rim profile combining with the wider rim's more linear contour, increasing the aerodynamics as well as your performance. Thanks to a RD010 CNC machined 6061 hub and DT Swiss straight pull spokes a stiffer, lighter wheel is produced. Perfect Choice for Road Races, TT, Tri and Criterium RidesA fantastic wheel for road races, TT, Tri and criterium rides, the BlackEdition 60 Carbon Disc Front Wheel comes with a Prime QR skewer, adaptor kits for QR/12mm/15mm, a tubeless valve and tape, 2 spare spokes and nipples, giving you all you need for reaching that next level. Since the release of the BlackEdition range in 2018, we've been working hard behind the scenes with Vitus Pro Cycling in search of the marginal gains that could help them in some of the UK's biggest races. The 2020 BlackEdition is the result.Lightweight RimWe've experimented with numerous types of resin and tested countless new lay ups before we settled on our new and improved BlackEdition rim. But, that's not all, we've upgraded to a higher grade of carbon, saving precious grams, and improving on the impact strength/weight ratio making the new BlackEdition our best rim yet.Features: Rim Material: T700 UD carbon fibre Rim Width: 19mm (internal) 27.5mm (external) Rim Depth: 60mm Hubs: RD010, CNC machined 6061 alloy hub body Disc Mount: Centre Lock Freehub: Shimano/SRAM 9/10/11 speed Spokes: DT Aerolite (non-drive), DT Aero Comp (drive side) Hub Bearings: 6803 UCI approved Weight: 763g Backed by Prime Crash Replacement ProgrammeIn The Box: Adaptor kits for QR/12mm/15mm Prime QR skewer Tubeless valve and tape 2 spare spokes and nipplesSpares (available separately):Prime Disc Brake Conversion Kits (Front) Prime RD010 QR Front Conversion Kit Prime RD010 12mm Front Conversion Kit Prime RD010 15mm Front Conversion Kit Prime Bearing Kits Prime BlackEdition CeramicSpeed Bearing Kit Prime RD010 Front Hub Bearing Kit Spoke Length:Front Disc Side: 260mmFront Non-Disc Side: 262mmERD:519mmPrime Crash Replacement ProgrammeAt Prime we understand that a crash or unexpected accident may occur under normal riding conditions. If in the event of a fall or accident where your Prime product sustains damage beyond repair, you can return the damaged component in exchange for a new product at 40% off the RRP. Please note that the Prime Crash Replacement Programme is only valid for the original purchaser within 2 years of purchase.Buy Prime Wheels from Chain Reaction Cycles, the World's Largest Online Bike Store.

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Prime BlackEdition 85 Carbon Disc Road Rim - 24H, Black
  • £299.99
  • RRP £349.99
  • Saving you £14

Prime BlackEdition 85 Carbon Disc Road RimFull of modern-road tech and spec, this fantastically fast, deep-designed rim from Prime is built to have you gunning for glory from the off. Optimised for use with disc brakes and tubeless ready for speedier rolling and greater grip, this carbon-built, aero-optimised rim will shave vital seconds off every run. Deep Section, Disc Compatible Carbon RimWith its immense 85mm depth, it cuts through the air with ease, while the 27.5mm external width gives superb crosswind stability and surface contact area to keep you upright and unrivalled. With 24 spoke holes lying wait to reinforce your full build, the BlackEdition 85 is a stunning hoop that you can hang your podium hopes upon.Features Material: T700 Unidirectional Carbon Fibre Rim Dimensions: Profile: 85mm; Internal Width: 19mm; External Width: 27.5mm Spoke Holes: Front: 24; Rear: 24 Disc Brake Compatible: Yes Tubeless Ready: YesWeight: 700g Buy Prime Wheels & Tyres from Chain Reaction Cycles, the World's Largest Online Bike Store.

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Prime BlackEdition 85 Carbon Front Disc Wheel - Lightweight}, Black
  • £279.99
  • RRP £499.99
  • Saving you £44

Prime BlackEdition 85 Carbon Front Disc Wheel Every second counts on your quest to glory and with the BlackEdition 85 Carbon Disc Front Wheel and its aerodynamic profile, your PB won't be far away. With a stiff build and streamlined rim dimensions, this is a wheel that will keep you out in front.  Hand Built, Aerodynamic, Stable and Flex-Free Built from a RD010, CNC machined 6061 alloy hub body and DT Swiss straight pull spokes, the wheel itself is more rigid and more reactive, with a greater strength to weight ratio for top weight-distribution. The 85mm rim depth and 27.5mm width also assist in keeping the wheel as stable and streamlined as possible, contouring to the tyre perfectly for the best aerodynamic performance. Comes Supplied with Wheel Accessories & SparesIf you're looking for that extra something to push you ahead in your next TT or Triathlon event, the Prime BlackEdition 85 Carbon Disc Front Wheel is an essential choice and includes a Prime QR skewer, adaptor kits for QR/12mm/15mm, a tubeless valve and tape,  2 spare spokes and nipples and a 10-speed adapter. Lightweight OptionSince the release of the original BlackEdition range in 2018, Prime have been working hard behind the scenes with Vitus Pro Cycling in search of the marginal gains that could help them in some of the UK's biggest races. After experimenting with numerous types of resin and testing countless new lay ups, they finally settled on their new and improved BlackEdition rim. Prime has also upgraded the BlackEdition to a higher grade of carbon, saving weight, and improving on the impact strength/weight ratio making the new BlackEdition their best rim yet.Features: Rim Material: T700 UD carbon fibre Rim Width: 1 9mm (internal) 27.5mm (external) Rim Depth: 85mm Disc Mount: Centre Lock Hubs: RD010, CNC machined 6061 alloy hub body Spokes: DT Aerolite (non-drive), DT Aero Comp (drive side) Hub Bearings: 6803 Weight: 868gIn The Box: Adaptor kits for QR/12mm/15mm Prime QR skewer Tubeless valve and tape 2 spare spokes and nipples UCI approved Backed by Prime Crash Replacement ProgrammeSpares (available separately):Prime Disc Brake Conversion Kits (Front) Prime RD010 QR Front Conversion Kit Prime RD010 12mm Front Conversion Kit Prime RD010 15mm Front Conversion Kit Prime Bearing Kits Prime BlackEdition CeramicSpeed Bearing Kit Prime RD010 Front Hub Bearing Kit Spoke Length:Front Disc Side: 236mmFront Non-Disc Side: 238mmERD:469mmPrime Crash Replacement ProgrammeAt Prime we understand that a crash or unexpected accident may occur under normal riding conditions. If in the event of a fall or accident where your Prime product sustains damage beyond repair, you can return the damaged component in exchange for a new product at 40% off the RRP. Please note that the Prime Crash Replacement Programme is only valid for the original purchaser within 2 years of purchase.Buy Prime Wheels from Chain Reaction Cycles, the World's Largest Online Bike Store.

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Prime BlackEdition 85 Carbon Rear Disc Wheel - Lightweight}, Black
  • £329.99
  • RRP £599.99
  • Saving you £45

Prime BlackEdition 85 Carbon Rear Disc Wheel When only a second could stand between victory and defeat, the BlackEdition 85 Carbon Disc Rear Wheel is the perfect choice. Thanks to its 27.5mm wide rim, you'll see a decrease in rolling resistance and an increase in handling and aerodynamics as you pursue that podium place.  Exceptional Streamlined Aerodynamic Performance Featuring an 85mm deep aero rim profile you'll achieve faster speeds from the same physical effort, while the wider rim contours to the tyre perfectly for the best streamlined performance. Hand built from a RD010, CNC machined 6061 alloy hub body and DT Swiss straight pull spokes, the wheel itself is stiffer, more reactive and has a greater strength to weight ratio for better weight-distribution to save you grams at the key moments.  Comes Complete with Wheel Accessories and SparesThe Prime BlackEdition 85 Carbon Disc Rear Wheel is an ideal wheel for the TT rider or tri-athlete and bundled with a Prime QR skewer, adaptor kit for QR/12 x 142mm, a tubeless valve and tape, 2 spare spokes nipples, it gives you all you need in your hunt for glory. Since the release of the BlackEdition range in 2018, we've been working hard behind the scenes with Vitus Pro Cycling in search of the marginal gains that could help them in some of the UK's biggest races. The 2020 BlackEdition is the result. Lightweight RimWe've experimented with numerous types of resin and tested countless new lay ups before we settled on our new and improved BlackEdition rim. But, that's not all, we've upgraded to a higher grade of carbon, saving precious grams, and improving on the impact strength/weight ratio making the new BlackEdition our best rim yet. Features: Rim Material: T700 UD carbon fibre Rim Width: 1.9mm (internal) 27.5mm (external) Rim Depth: 85mm Hubs: RD010, CNC machined 6061 alloy hub body Spokes: DT Aerolite (non-drive), DT Aero Comp (drive side) Hub Bearings: Hub: 2x 15267; Freehub: 2x 15267 UCI approved Weight: 1005g Backed by Prime Crash Replacement ProgrammeIn The Box: Adaptor kits for QR/12mm x 142mm (Rear) Prime QR skewer Tubeless valve and tape 2 spare spokes and nipples 10-Speed adapterSpares (available separately):Prime Disc Brake Conversion Kits (Rear) Prime RD010 QR Rear Conversion Kit Prime RD010 12mm Rear Conversion Kit Prime Bearing Kits Prime BlackEdition CeramicSpeed Bearing Kit Prime RD010 Rear Hub Bearing Kit Prime RD010 Freehub Bearing Kit Prime Freehubs Prime XDR Freehub Body Prime RD010 Shimano/SRAM Freehub Body Prime RD010 Campagnolo Freehub Body Spoke Length:Rear Disc Side: 236mmRear Non-Disc Side: 240mmERD:469mmPrime Crash Replacement ProgrammeAt Prime we understand that a crash or unexpected accident may occur under normal riding conditions. If in the event of a fall or accident where your Prime product sustains damage beyond repair, you can return the damaged component in exchange for a new product at 40% off the RRP. Please note that the Prime Crash Replacement Programme is only valid for the original purchaser within 2 years of purchase.Buy Prime Wheels from Chain Reaction Cycles, the World's Largest Online Bike Store.

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Prime BlackEdition 85 Disc Road Rim Rims
  • £269.99
  • RRP £349.99
  • Saving you £23

With an aerodynamically-sound 85mm depth, the aero profile on this top-end rim allows you to cut through the air with precision and speed, streamlining every run to perfection. Constructed from a lightweight and durable carbon fibre, it is well equipped to cope with the powerful rolling incurred by such speedy riding. Tubeless ready for added traction and reduced rolling resistance when you need it most and disc brake optimised for a more controlled stopping experience when putting on the reins, this modern road rim has personal bests and podiums running through it.

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Prime Campagnolo Carbon Road Disc Brake Pads - Race Compound}
  • £6.99
  • RRP £19.99
  • Saving you £65

Prime Campagnolo Carbon Road Disc Brake PadsWhether you're racing through the smooth city streets or descending an alpine pass, these stunning disc brake pads deliver amazing braking performance on every run. They feature a fantastic blended carbon and steel backplate construction which is 27% lighter than traditional steel backplates. This means you'll benefit from their fast and precise stopping power without any unnecessary grams holding you back as you push for victory.Prime Racing CompoundAll set for adrenaline-fuelled road events, these superb component's are kitted out with Prime's Race compound. This features a higher percentage of kevlar for outstanding strength and durability while vibrations which cause brake squeal are dramatically reduced. Mutliple hard and soft metals have also been added to this compound for less heat build up and superior modulation, so you can conquer every road with precision and power. Features: Backplate Material: Carbon and Steel Compound: Prime Race Compound Compatibility: Campagnolo disc brake systems Use: RoadBuy Prime Components from Chain Reaction Cycles, the World's Largest Online Bike Store.

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