Search found 486 products for prime

Prime PrimaXC MTB Handlebar Riser Handlebars
  • £54.99
  • RRP £109.99
  • Saving you £50

Whether you're competing in an XC racing event or exploring new off-road routes on your mountain bike, this versatile handlebar is fine-tuned for precise steering performance. Prime has kitted it out with a T800 unidirectional (UD) carbon construction, which gives it the best balance of stiffness and durability while keeping its overall weight to a minimum. Another highlight is its 3K weave on its bar ends to deliver additional strength to the end of the bars. Race Ready Geometry Keeping you comfortable and supported with every turn, this MTB handlebar is equipped with 9 degrees of backsweep, zero degrees upsweep and a 4.8mm rise to give a perfect flat top section on the bar. This combination provides increased comfort and smooth steering wherever your next ride takes you. Carbon Fibre XC Handlebar Benefitting from a 780mm width, this handlebar is also cuttable using the printed cut-down scale. Featuring increments that are printed on its body, you can easily cut the handlebar to suit your exact steering requirements and riding style if needed. Prime has also finished this model with a fibre painted grip and a stem clamping area for maximum security and precision as you travel across rough, mixed terrains at speed. Coming complete with external cable routing and weighing in at only 234g, the Prime PrimaXC MTB Handlebar is a great choice of upgrade for smooth and dependable steering without any unnecessary excess weight. - T800 unidirectional carbon with 3K weave on bar ends to give added strength to end of bars. - Fibre-painted grip and stem clamping area for improved grip. - 9 degrees back sweep. - 4.8mm rise to give perfect flat top section on bar. - 0 degrees upsweep.   Manufacturer's Part Number: PPXCMTBHB780CM Black 78cmx10mm 780mm

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Prime SR2D Rear Axle Wheel Spares
  • £11.99

Genuine Prime spare parts

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Prime SR1D Front Axle Wheel Spares
  • £11.99

Genuine Prime wheel spares

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Prime SR Hub Bushing Wheel Hub Spares
  • £4.99

Genuine Prime spare parts.

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Prime SR2 Front Axle Wheel Spares
  • £11.99

Genuine Prime spare parts

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Prime SR2 Rear Axle Wheel Spares
  • £11.99

Genuine Prime spare parts

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Prime SR2D Front Axle Wheel Spares
  • £11.99

Genuine Prime spare parts

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Prime SR1 Rear Axle Wheel Spares
  • £11.99

Genuine Prime wheel spares.

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Prime SR1 Front Axle Wheel Spares
  • £11.99

Genuine high-quality Prime hub spares.

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Prime SR1D Rear Axle Wheel Spares
  • £11.99

Genuine Prime replacement parts.

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Prime Doyenne 38 Carbon Rim Brake Wheelset Wheel Sets
  • £549.99
  • RRP £599.99
  • Saving you £8

Classed as a perfect all-rounder, the Prime Doyenne 38 Carbon Rim Brake Wheelset boasts a carbon fibre rim construction with tubeless ready technology and rim brake compatibility. As a result, it offers superb aerodynamics as well as incredible strength. Engineered for the demands of modern road racing and riding, this versatile wheelset features a high-quality T700 unidirectional (UD) carbon fibre rim build. Its stiff and lightweight construction combined with 38mm rim depth, means that you'll benefit from a superior strength to weight ratio as well as increased aerodynamics as you cut through the wind. Developed with Team Spectra and Star Ratchet Hubs Developed with Team Spectra, this wheelset comes equipped with a range of performance-enhancing technologies to help you perform at your best and upgrade your ride. Prime has used an SR2, 36T Ratchet System, CNC machined 6061 alloy hub body, so you can enjoy greater reliability due to each of the ratchets engaging simultaneously every time. Its incorporated notch also means that the newly developed shape of the end caps simplifies disassembly significantly and therefore makes maintenance even easier. Due to this easy to use system, tool-free freehub conversion is possible should you choose to make changes to your setup in the future. Rim Brake Compatible and Tubeless Ready This road bike wheelset features rim brake compatibility, which keeps its weight reduced while also boosting its aerodynamic profile. Prime has also given it a tubeless ready design, so you can run tubeless tyres and enjoy performance advantages such as lower rolling resistance, increased traction and fewer risks of punctures. Coming complete with J-Bend Pillar PDB1415 spokes, the Prime Doyenne 38 Carbon Rim Brake Wheelset is an ideal choice of upgrade for conquering every mile of road.   In The Box: Tubeless Valves QR Skewers 10 speed spacer Prime Carbon Brake Pads   Spares (available separately) 54 Tooth Star Ratchet Upgrade Kit Black One Size SR Hub Bushing Black 12mm Star Ratchet Grease Neutral <100ml SR Freehub Body - Campagnolo Black 9/10/11 Speed SR Freehub Body - Campagnolo 13 Speed Black 13 Speed SR Freehub Body - Shimano Black 9/10/11 Speed SR Freehub Body - XDR Black 12 Speed SR2 Front Axle Silver QR SR2 Front End Caps Black QR SR2 Rear Axle Silver QR SR2 Rear End Caps Black QR   Prime Crash Replacement Programme At Prime we understand that a crash or unexpected accident may occur under normal riding conditions. If in the event of a fall or accident where your Prime product sustains damage beyond repair, you can return the damaged component in exchange for a new product at 40% off the RRP. Please note that the Prime Crash Replacement Programme is only valid for the original purchaser within 2 years of purchase.

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Prime HG Freehub Spacer Freehub Spares
  • £3.99

Genuine Prime spare part.

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Prime Carbon Bottle Cage Bottle Cages
  • £19.99
  • RRP £24.99
  • Saving you £20

If you're looking for style and function, look no further than the Prime Carbon Bottle Cage. It’s stiff enough to handle fully laden bidons, and yet offers enough flex for quick and easy removal. Please Note: mounting bolts supplied separately.

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Prime Race Comfort Bar Tape Bar Tape
  • £14.99
  • RRP £19.99
  • Saving you £25

At 48g per roll (including plugs) Prime's Pro Comfort Bar Tape is super light weight, and thanks to its 3mm thick design and 3 layer construction, it helps to eliminate road vibrations for an extra smooth ride.   In The Box: 2x Rolls 2x Extra Tape Strips 2x Finishing Strips 2x Bar End Plugs

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Prime Pro Race Bidon Water Bottles
  • £5.00
  • RRP £5.99
  • Saving you £17

Weighing in at only 54g the Pro Race Bidon is the lightest bottle available worldwide. But, that's not all, the cap has an ergonomic design, which increases liquid flow thanks to the valve which is soft, odourless and will not alter the taste of the liquid. Ideal For Racing The surface of the bottle’s body features a special grip which makes it safer and easier to use under racing conditions and is equipped with a 20% increased opening compared to standard bottles for easier filling with liquids or powdered supplements.

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Prime Doyenne Alloy Stem Stems
  • £24.99
  • RRP £29.99
  • Saving you £17

The Doyenne Alloy stem uses an advanced 3D-forged and CNC-machined production process to create a stem with clean smooth lines, a low stack height, and a uber cool integrated top cap. It can be installed with either a positive or negative five degree rise, with inverted logos and an integrated top cap cutout on either side. And, best of all, Prime offer this stem at a respectable weight and at a price to suit anyone's budget.

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Prime BlackEdition 85 Disc Road Rim Rims
  • £269.99
  • RRP £349.99
  • Saving you £23

With an aerodynamically-sound 85mm depth, the aero profile on this top-end rim allows you to cut through the air with precision and speed, streamlining every run to perfection. Constructed from a lightweight and durable carbon fibre, it is well equipped to cope with the powerful rolling incurred by such speedy riding. Tubeless ready for added traction and reduced rolling resistance when you need it most and disc brake optimised for a more controlled stopping experience when putting on the reins, this modern road rim has personal bests and podiums running through it.

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Prime BlackEdition 85 Road Rim Rims
  • £249.99
  • RRP £349.99
  • Saving you £29

Measuring an aerodynamically-sound 85mm depth, the aero profile on this high-level hoop allows you to cut through the air more potently and powerfully as you make those vital gains. Made from a lightweight and long-lasting carbon, it is more than capable of withstanding the pressures of rapid riding, making sure every second is accounted for on your path to the podium.  Tubeless ready for added traction and reduced rolling resistance when you need it most, speed is definitely of the essence with the BlackEdition 85 Carbon Road Rim.

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Prime BlackEdition 60 Carbon Disc Road Rim Rims
  • £164.99
  • RRP £324.99
  • Saving you £49

Designed with a streamlined and steady-rolling 60mm depth, this top-performance rim swipes through the air with ease to create a second-shaving run on every outing. Made from a lightweight and durable carbon fibre, it more than meets the performance demands of today's rapid racers. Disc brake optimised for a more controlled stopping experience when you need to drop anchor, this modern road rim has everything you need for a controlled and lightning quick race for the line.

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Prime BlackEdition 50 Carbon Disc Road Rim Rims
  • £206.99
  • RRP £299.99
  • Saving you £31

Sensationally streamlined with its 50mm depth, the aero profile on this high-performing hoop cuts through the air with pace, power and potency while its stiff carbon construction offers unrivalled handling capabilities. With a full width of 27.5mm, there's a plentiful contact area to give a confidence-inspiring and stable roll with every rotation. Disc brake optimised to allow for powerful, precision braking when called upon, this Prime rim is the perfect pick to propel you to the podium and your personal best. 

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