Lightweight Rim Prime has experimented with numerous types of resin and tested countless new lay ups before it settled on its new and improved Primavera 50 rim. But, that’s not all, the brand has upgraded to a higher grade of carbon, saving precious grams, and improving on the impact strength/weight ratio making the new Primavera 50 their best rim yet. Wider = Improved Performance The Prime Primavera 50 Carbon Wheelset features a 50mm deep aero rim profile to provide strong aerodynamic properties by reducing the amount of turbulence when the air meets the spokes. The Primavera 50 combines this with a wider rim profile to create a more linear contour between the tyre and rim interface, reducing rolling resistance and creating a greater contact patch for greater stability in corners. Greater Strength To Weight Ratio Built-up using an SR1, CNC machined 6061 alloy hub body and DT Swiss spokes, the Prime Primavera 50 Carbon Wheelset creates a stiffer wheel with a greater strength to weight ratio and more reactivity. Featuring an incorporated notch, the newly developed shape of the end caps simplifies disassembly significantly and therefore makes maintenance even easier. Its Star Ratchet hub also provides superior reliability, due to each of the ratchets engaging simultaneously every time. Prime has also ensured that tool free freehub conversion is possible. Crush The Competition If you're wanting to beat all your personal bests, the Prime Primavera 50 Carbon Wheelset has everything you need to conquer the climb or wreck the competition on the flats. In The Box: 4 spare spokes & nipples Tubeless Valves QR Skewers 10 speed spacer Prime Carbon Brake Pads Spares (available separately) SR1 Front Axle Silver QR SR1D QR Front End Caps Black QR 54 Tooth Star Ratchet Upgrade Kit Black One Size SR Hub Bushing Black 12mm Star Ratchet Grease Neutral <100ml SR1 Rear Axle Silver QR SR1 Rear End Caps Black QR SR Freehub Body - Campagnolo Black 9/10/11 Speed SR Freehub Body - Campagnolo 13 Speed Black 13 Speed SR Freehub Body - Shimano Black 9/10/11 Speed SR Freehub Body - XDR Black 12 Speed Prime Crash Replacement Programme At Prime we understand that a crash or unexpected accident may occur under normal riding conditions. If in the event of a fall or accident where your Prime product sustains damage beyond repair, you can return the damaged component in exchange for a new product at 40% off the RRP. Please note that the Prime Crash Replacement Programme is only valid for the original purchaser within 2 years of purchase.
Classed as a perfect all-rounder, the Prime Doyenne 38 Carbon Rim Brake Wheelset boasts a carbon fibre rim construction with tubeless ready technology and rim brake compatibility. As a result, it offers superb aerodynamics as well as incredible strength. Engineered for the demands of modern road racing and riding, this versatile wheelset features a high-quality T700 unidirectional (UD) carbon fibre rim build. Its stiff and lightweight construction combined with 38mm rim depth, means that you'll benefit from a superior strength to weight ratio as well as increased aerodynamics as you cut through the wind. Developed with Team Spectra and Star Ratchet Hubs Developed with Team Spectra, this wheelset comes equipped with a range of performance-enhancing technologies to help you perform at your best and upgrade your ride. Prime has used an SR2, 36T Ratchet System, CNC machined 6061 alloy hub body, so you can enjoy greater reliability due to each of the ratchets engaging simultaneously every time. Its incorporated notch also means that the newly developed shape of the end caps simplifies disassembly significantly and therefore makes maintenance even easier. Due to this easy to use system, tool-free freehub conversion is possible should you choose to make changes to your setup in the future. Rim Brake Compatible and Tubeless Ready This road bike wheelset features rim brake compatibility, which keeps its weight reduced while also boosting its aerodynamic profile. Prime has also given it a tubeless ready design, so you can run tubeless tyres and enjoy performance advantages such as lower rolling resistance, increased traction and fewer risks of punctures. Coming complete with J-Bend Pillar PDB1415 spokes, the Prime Doyenne 38 Carbon Rim Brake Wheelset is an ideal choice of upgrade for conquering every mile of road. In The Box: Tubeless Valves QR Skewers 10 speed spacer Prime Carbon Brake Pads Spares (available separately) 54 Tooth Star Ratchet Upgrade Kit Black One Size SR Hub Bushing Black 12mm Star Ratchet Grease Neutral <100ml SR Freehub Body - Campagnolo Black 9/10/11 Speed SR Freehub Body - Campagnolo 13 Speed Black 13 Speed SR Freehub Body - Shimano Black 9/10/11 Speed SR Freehub Body - XDR Black 12 Speed SR2 Front Axle Silver QR SR2 Front End Caps Black QR SR2 Rear Axle Silver QR SR2 Rear End Caps Black QR Prime Crash Replacement Programme At Prime we understand that a crash or unexpected accident may occur under normal riding conditions. If in the event of a fall or accident where your Prime product sustains damage beyond repair, you can return the damaged component in exchange for a new product at 40% off the RRP. Please note that the Prime Crash Replacement Programme is only valid for the original purchaser within 2 years of purchase.