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Prime Shimano Road Disc Brake Pads - Carbon Disc Brake Pads
  • £19.99

Featuring Prime's Race compound, with a higher percentage of Kevlar, strength and durability is increased, while vibrations that cause brake squeal are reduced. Multiple hard and soft metals have been effectively added to our compound to improve the modulation and heat buil up, making Prime's Shimano Road Disc Brake Pads the ultimate choice for Shimano Road disc brake systems in wet and dry conditions. And, with our strong, lightweight Carbon-Steel backplate weight is reduced by 27% when compared to our standard steel backplate.

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Prime Campagnolo Road Disc Brake Pads Disc Brake Pads
  • £9.99

Featuring Prime's Race compound, with a higher percentage of Kevlar, strength and durability is increased, while vibrations that cause brake squeal are reduced. Multiple hard and soft metals have been effectively added to our compound to improve the modulation and heat buil up, making Prime's Campagnolo Road Disc Brake Pads the ultimate choice for Campagnolo disc brake systems in wet and dry conditions.

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Prime SRAM Road Disc Brake Pads Disc Brake Pads
  • £9.99

Featuring Prime's Race compound, with a higher percentage of Kevlar, strength and durability is increased, while vibrations that cause brake squeal are reduced. Multiple hard and soft metals have been effectively added to our compound to improve the modulation and heat buil up, making Prime's SRAM Road Disc Brake Pads the ultimate choice for SRAM Road disc brake systems in wet and dry conditions.

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Prime Shimano Road Disc Brake Pads Disc Brake Pads
  • £9.99

Featuring Prime's Race compound, with a higher percentage of Kevlar, strength and durability is increased, while vibrations that cause brake squeal are reduced. Multiple hard and soft metals have been effectively added to our compound to improve the modulation and heat build up, making Prime's Shimano Road Disc Brake Pads the ultimate choice for Shimano Road disc brake systems in wet and dry conditions.

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Prime RD020 Disc Road Rear Hub Wheel Hubs
  • £48.99
  • RRP £99.99
  • Saving you £51

The RD020 features a lightweight forged alloy 7075 hub body, CNC machined to reduce weight without compromising strength. To ensure super-fast engagement, the RD020 features 4 pawls and 26-points of engagement, and the lightweight alloy construction and ABG (Anti Bite Guard) technology further enhance the appeal of this rear hub. Running on premium Japanese sealed cartridge bearings, Prime's RD020 Disc Road Rear Hub provides consistently smooth rolling performance and extended bearing life. To prolong bearing life a grease port has been added for home maintenance. Please note: Axle adaptors are not included.

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Prime Lightweight Road Disc Thru Axle Through Axles
  • £9.99
  • RRP £14.99
  • Saving you £33

Featuring a leverless, low profile design for cleaner aesthetics and added security, these super-tough yet lightweight thru-axles tighten up with 6mm Allen key heads.  Available in a range of sizes, Prime has catered for the most common road bike lengths and thread pitches: Option   Type      Hub Size     Length  Thread Length   Thread Pitch  Weight    1         E-Thru    12x100mm   120mm       15mm                M12x1.5           24g   2         E-Thru    12x100mm   124mm       15mm                M12x1.5           25g   3         E-Thru    12x142mm   160mm       15mm                M12x1.5           28g   4         E-Thru    12x142mm   163mm       15mm                M12x1.5           29g   5         E-Thru    12x142mm   166mm       15mm                M12x1.5           30g   6         E-Thru    12x142mm   170mm       15mm                M12x1.5           30g   7         E-Thru    12x142mm   173mm       15mm                M12x1.5           31g  

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Prime Road Chain Catcher Chain Tools
  • £11.99

This chain catcher is developed for the rigours of modern road cycling. It features a hard-wearing alloy construction, which makes it durable and reliable on every mile of road. Prime has also equipped this model with an anodised finish for additional protection against corrosion when cycling in all-weather conditions. This makes it a strong choice of upgrade for preventing your chain from falling off on a double road crankset and getting stuck between your inner chainring and your bike's frame. It's perfect for protecting your frame as well as giving you a confidence boost, plus it weighs in at only 6g for lightweight and dependable performance. This component is recommended for use with "braze-on" type front derailleurs (or Braze-On Front derailleurs when used with a Band-On front derailleur adapter). It is installed between the front derailleur and your frame's seat tube. Manufacturer's Part Numbers: Black: PRCCB Gold: PRCCG Red: PRCCR

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Prime BlackEdition 85 Disc Road Rim Rims
  • £269.99
  • RRP £349.99
  • Saving you £23

With an aerodynamically-sound 85mm depth, the aero profile on this top-end rim allows you to cut through the air with precision and speed, streamlining every run to perfection. Constructed from a lightweight and durable carbon fibre, it is well equipped to cope with the powerful rolling incurred by such speedy riding. Tubeless ready for added traction and reduced rolling resistance when you need it most and disc brake optimised for a more controlled stopping experience when putting on the reins, this modern road rim has personal bests and podiums running through it.

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Prime BlackEdition 85 Road Rim Rims
  • £249.99
  • RRP £349.99
  • Saving you £29

Measuring an aerodynamically-sound 85mm depth, the aero profile on this high-level hoop allows you to cut through the air more potently and powerfully as you make those vital gains. Made from a lightweight and long-lasting carbon, it is more than capable of withstanding the pressures of rapid riding, making sure every second is accounted for on your path to the podium.  Tubeless ready for added traction and reduced rolling resistance when you need it most, speed is definitely of the essence with the BlackEdition 85 Carbon Road Rim.

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Prime BlackEdition 60 Carbon Disc Road Rim Rims
  • £164.99
  • RRP £324.99
  • Saving you £49

Designed with a streamlined and steady-rolling 60mm depth, this top-performance rim swipes through the air with ease to create a second-shaving run on every outing. Made from a lightweight and durable carbon fibre, it more than meets the performance demands of today's rapid racers. Disc brake optimised for a more controlled stopping experience when you need to drop anchor, this modern road rim has everything you need for a controlled and lightning quick race for the line.

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Prime BlackEdition 50 Carbon Disc Road Rim Rims
  • £206.99
  • RRP £299.99
  • Saving you £31

Sensationally streamlined with its 50mm depth, the aero profile on this high-performing hoop cuts through the air with pace, power and potency while its stiff carbon construction offers unrivalled handling capabilities. With a full width of 27.5mm, there's a plentiful contact area to give a confidence-inspiring and stable roll with every rotation. Disc brake optimised to allow for powerful, precision braking when called upon, this Prime rim is the perfect pick to propel you to the podium and your personal best. 

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Prime BlackEdition 50 Carbon Road Rim Rims
  • £179.99
  • RRP £299.99
  • Saving you £40

Designed with a 50mm depth and 27.5mm width, this excellent aero profile rim is aerodynamically sound for speedy straight-line soaring as you boom through record-breaking run. Tubeless ready to meet the expectations of the modern all-rounder rider, it is equipped with 20 (front) and 24 (rear) spoke holes, giving way to a sturdy reinforcement when fully built.  Offering rigid, responsive handling from its lightweight carbon build, the BlackEdition 50 Carbon Road Rim uses pace, power and poise to propel you to your personal best.

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