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Prime Top Tube Nutrition Pouch Top Tube Bags
  • £14.99
  • RRP £19.99
  • Saving you £25

This clever nutrition pouch features plenty of storage, so you can stay energised as you battle against your competitors on race day. It features a sleek design that allows it to sit snuggly against the stem of your triathlon bike to smooth airflow over the stem. Keeping your gear secure as you move, this pouch uses its two silicone straps to optimise positioning as you blast across unpredictable terrain conditions at speed. One final highlight is its fiberglass, nylon and rubber construction, which gives it exceptional durability without any excess weight. Technologies - Plenty of storage for energy gels, blocks and bars. - Sits snuggly against the stem of your triathlon bike to smooth airflow over the stem. - Direct-mount option if your top tube features rivet nuts. - Two silicone straps optimize positioning and security. - Fiberglass, nylon and rubber construction for low weight and durability.

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Prime Tubeless Road-Gravel Rim Tape - Black - 10m x 22mm}, Black
  • £9.99

Prime Tubeless Road-Gravel Rim TapeThis tubeless rim tape from Prime is the preferred choice of the Vitus Pro Cycling team, perfect for any road racer looking for the optimum tubeless experience. With an extra-strong adhesive base and designed to be heat-resistant, this tape keeps your rim sealed air-tight and prevents wear even when you're gunning for first place. Plus, it's easy-to-apply and conforms perfectly to the shape of your rim, so you can enjoy all the fast-rolling, puncture-resistant benefits of a tubeless wheel without any hassle.Features:  Length: 10m  Heat Resistant  Easy to Apply  Can also be used as standard rim tape in Clincher set-up  Available in 22mm, 24mm and 26mm widthsBuy Prime Wheels & Tyres from Chain Reaction Cycles, the World's Largest Online Bike Store.

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Prime Tubeless Road-Gravel Rim Tape - Black - 10m x 24mm}, Black
  • £9.99

Prime Tubeless Road-Gravel Rim TapeThis tubeless rim tape from Prime is the preferred choice of the Vitus Pro Cycling team, perfect for any road racer looking for the optimum tubeless experience. With an extra-strong adhesive base and designed to be heat-resistant, this tape keeps your rim sealed air-tight and prevents wear even when you're gunning for first place. Plus, it's easy-to-apply and conforms perfectly to the shape of your rim, so you can enjoy all the fast-rolling, puncture-resistant benefits of a tubeless wheel without any hassle.Features:  Length: 10m  Heat Resistant  Easy to Apply  Can also be used as standard rim tape in Clincher set-up  Available in 22mm, 24mm and 26mm widthsBuy Prime Wheels & Tyres from Chain Reaction Cycles, the World's Largest Online Bike Store.

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Prime Tubeless Road-Gravel Rim Tape - Black - 10m x 26mm}, Black
  • £9.99

Prime Tubeless Road-Gravel Rim TapeThis tubeless rim tape from Prime is the preferred choice of the Vitus Pro Cycling team, perfect for any road racer looking for the optimum tubeless experience. With an extra-strong adhesive base and designed to be heat-resistant, this tape keeps your rim sealed air-tight and prevents wear even when you're gunning for first place. Plus, it's easy-to-apply and conforms perfectly to the shape of your rim, so you can enjoy all the fast-rolling, puncture-resistant benefits of a tubeless wheel without any hassle.Features:  Length: 10m  Heat Resistant  Easy to Apply  Can also be used as standard rim tape in Clincher set-up  Available in 22mm, 24mm and 26mm widthsBuy Prime Wheels & Tyres from Chain Reaction Cycles, the World's Largest Online Bike Store.

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Prime Tubeless Tape Rim Tape
  • £9.99

This rim tape from Prime is easy to apply and heat-resistant to prevent wear even when you’re gunning for pole position. It conforms perfectly to the shape of your rim and creates an air-tight finish, so you can enjoy all the fast-rolling, puncture resistant benefits of a tubeless wheel.

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Prime Womens Endurance Saddle - Black - White - 141mm Wide, Black - White
  • £9.99
  • RRP £19.99
  • Saving you £50

Prime Womens Endurance SaddlePrime's Women's Endurance Saddle offers enduring comfort when you're taking on epic distances. It features lightweight titanium rails and a wide and shallow convex shape. Plus, there's a central channel and a cut-out section to relieve pressure on sensitive areas.Endurance-specificDesigned for riding long distances over many hours on the bike. The Women's Endurance saddle has a profile that is optimised for use along with the higher front ends on sportive, touring and gravel/adventure bikes. These types of bikes offer a more relaxed riding position, in which the lower back follows a less aggressive curve to the handlebars, helping you to remain relaxed throughout your ride.Features:Cover: Waterproof microfibre coverBase: Nylon fibre base with cut-out for pressure relief Rail Material: CrMo Padding: High-density EVA foam padding Shallow convex profile with pressure relief channel Cut-out zone Rail fore/aft measurement markers Dimensions: 266x141mm Weight: 327gBuy Prime Components from Chain Reaction Cycles, the World's Largest Online Bike Store.

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Prime XDR Freehub Freehubs
  • £24.99

With a bigger range and a smoother gear progression, SRAM's AXS 12-Speed groupset is a real game changer, and now, with Prime's XDR Freehub, you can convert your current hub to 12-speed and enjoy all the benefits that goes with it. Compatible with Prime R010, RD010, R020 & RD020 Hubs (Not compatible with Audax or Stagiaire Wheelsets)

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Prime XDR Road Freehub Body - Black - One Size}, Black
  • £24.99

Prime XDR Road Freehub BodyThis XDR freehub from Prime allows you to run a SRAM AXS 12-speed cassette with your favourite compatible Prime wheelset. With its wide range and super-smooth gear progression, SRAM's AXS 12-Speed groupset offers remarkable racing power and now, in combination with Prime's XDR freehub, you can convert your current hub to 12-speed and enjoy the expanded benefits that come with it.Features:Converts your Prime hub for use with SRAM AXS 12-speed cassettes Genuine Prime Freehub body Compatibility: Prime R010, RD010, R020 & RD020 Hubs Weight: 144g Buy Prime Wheels & Tyres from Chain Reaction Cycles, the World's Largest Online Bike Store.

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Pro-Tec Prime Helmet Matte White / X Small/Small
  • £17.50
  • RRP £34.99
  • Saving you £50

Pro-Tec's Prime Helmet features their most durable, high impact absorbing ABS shell that's lined with high impact absorbing EPS foam both designed to work together to stop a slam from taking you out. Eleven open vents across the helmet provide plenty of ventilation to get cool air in and let hot air escape, with compression moulded padding on the interior keeping the fit of the helmet comfortable. Nylon webbing strap with buckle can be easily and quickly adjusted to get a secure fit. Certification: CE EN 1078 European Saftey Standard. Sizing: X-Small/Small: 52 - 56cm Medium/Large: 56 - 60cm

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Red Paddle Co Carbon Prime Paddle Paddle Board Accessories
  • £249.95

The Red Paddle Co Prime Lightweight SUP Paddle is ideal for those looking to advance their paddling peformance. Featuring a composite blade and high grade carbon fibre shaft, it uses a carbon weave for greater strength alongside keeping the paddle super lightweight and responsive. Additionally, the blade is made with a teardrop design and single dihedral blade face, this allows water to flow evenly off each side creating a smooth and stable stroke, while the double concave allows the user to paddle with extra power. A clever Leash Connection System also keeps the blade and mid section tethered together for convenience and easy set up, and the innovative non-glued components enable you to replace or recycle with ease. Finished with laser etching for optimum longevity.  

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Repente Prime 3.0 Saddle - Black - 275 x 132mm}, Black
  • £139.99
  • RRP £164.99
  • Saving you £15

Repente Prime 3.0 SaddleIdeal for riders who prefer going the extra distance, this versatile saddle features a hard-wearing microfibre cover that's more than capable of enduring the increased pressure from longer rides. Whether you're into road cycling or mountain bike (MTB) trail riding, Repente has also given this model a water-based coating to keep you supported in all-weather conditions. Another highlight is its carbon fibre shell and saddle rails, which deliver a fantastic balance of stiffness and durability while keeping the overall weight reduced to only 160g. Equally at home on the road as it is on the mountain bike (MTB) trails, this saddle is developed to give you a perfect combination of comfort and performance.Versatile Saddle with Increased ComfortThe shape of the rear of the saddle has been designed to provide a uniform contact area for riders who require this saddle size. Repente's R&D department has focussed on avoiding any hindrance to the free motion of the hip joint during the pedal downstroke, creating leverage for the cyclist in terms of comfort and thrust effectiveness. The shape, modelled on the basis of anatomical and ergonomic studies, provides the necessary support in the saddle's strategic points, for comfortable and effective pedalling.The saddle graphics, minimal and stylish, combine design with functionality. The sides of the middle-front part feature a graphic pattern in glossy paint, which has the effect of reducing any inner thigh chafing.Super-Lightweight EVA Foam PaddingThe thickness of the padding layer has been increased throughout the surface of the saddle, in consideration of the fact that the 142 mm width size is mainly used by cyclists with an above-average build. To ensure a more comfortable sitting position both on uneven ground and over long distances, EVA material, highly suitable for its top lightness and shock absorption properties, has been used for the padding. The tip of Prime 3.0 - 142 has a thicker padding layer with a square-shaped cross-section to provide the best support when moving forward along the saddle.Features: Cover Material: Water-based Microfibre Shell Material: PA12 Long Carbon Fibre (LCF) Rails Material: UD Carbon Fibre T700 Padding Material: Super lightweight EVA Foam Use: Road, Mountain Bike (MTB) Size: 275x142mm Rails Size: 7x9mm Non-slip coating Anatomical channel for Pressure relief Square front for a better support Reinforced with long Carbon Fibres Weight: 160gManufacturer's Part Number: RP-ASP3M0-2101BK Black 275x142mmBuy Repente Components from Chain Reaction Cycles, the World's Largest Online Bike Store.

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Santa Cruz Not A Crime Cap - White/Black
  • £14.99
  • RRP £21.99
  • Saving you £32

Trucker style, foam front mesh back cap with front print and branded taping.

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