Certified by the Soil Association and developed in strict regulation of medical research, the Organic Concentrated Beetroot Shot provides ultimate convenience. Beet It shots are designed to be consumed without water with each 70ml shot containing 98% concentrated organic beetroot juice and 2% lemon juice. Consume 1-2 shots one to three hours before training up to six days to competition. Simply 98% Beetroot Juice and 2% Lemon Juice
These lightweight dhb PhotoChromatic Half Frame Sunglasses offer protection from sunlight, wind and debris and feature a lens filter category 3 which is heavily tinted for use in bright sunlight. The photochromatic lenses darken when exposed to ultraviolet light, with a UV absorbency to provide 100% UVA and UVB protection. They are shatterproof and scratch-resistant to protect against debris which may flick up from the road while riding. A mirror finish eliminates glare from the sun which proves advantageous when riding in sunlight on wet roads or into direct sunlight.
Beet IT SPORT is a 70ml shot of concentrated beetroot juice (98%) cut with concentrated lemon juice (2%). Developed specifically for the elite sporting world, it is currently being used by many elite teams across a range of sports. The SPORT shot contains a consistent dose of 400mg dietary nitrate (the equivalent of about 500ml of Beetroot juice). The SPORT shots provide the maximum intake of nitrate in the smallest volume of liquid, which is why it is preferred by elite athletes as a quick and easy-to-take supplement. As well as being entirely natural, the SPORT shot is cut with lemon juice which reduces the taste of beetroot making it more palatable for those that do not flavour the taste.
The Speedcraft SL Sunglasses provide excellent protection with high-impact resistant and lightweight polycarbonate lenses. The photochromic lens optimises your vision with a 5-base cylindrical shield design that boosts peripheral vision and protection. Keeping your vision clear, the sunglasses are designed with air scoops which increase ventilation – preventing the lens from fogging. Additionally, the lens comes with a scratch-resistant coating and a HYDROILO treatment which repels water, dirt and oil. Together they ensure a clear and uninterrupted view through all conditions. The frame ensures long-lasting comfort with a durable, flexible, and lightweight TR90. Stabilising the fit, the nose pads and tips are formed with ultra-grip rubber which secures the position against sweat and environmental moisture. Photochromic Lens Light Transmission: 16-77% The 100% Photochromic lens delivers adaptive coverage that is great in varying conditions. The lens automatically lightens and darkens dependent on your current light exposure levels. Supplied with: Hard case, microfiber cleaning bag and extra alternative fit nose pad
Engineered for cyclists, the Hypercraft sunglasses feature a streamlined, laser cut, rimless frame design which utilises 100%’s UltraCarbon™ technology to provide ultimate performance with minimal weight. Aerodynamic, the Hypercraft frame also features ultra-grip rubber nose and temple tips which ensure a stabilised and secure fit. The 5.5-base cylindrical shield lens protects your vision and boosts peripheral vision. The lens delivers full-spectrum UV protection, blocking out UVA, UVB, and UV400 wavelengths. Meanwhile, keeping your vision clear, the lens is treated with hydrophobic and oleophobic coatings which repel water, dirt, and oil. Photochromic Lens Light Transmission: 89-24% The 100% Photochromic lens delivers adaptive coverage, automatically lightening and darkening, depending on current light exposure. In the Box Hard case Microfibre cleaning bag Alternate fit nose pad
Recommended for: minor sports injuries, bruises, muscle aches and sprains, and headaches. The gel stays soft and flexible after freezing, even in temperatures as low as -20°C.
This Primal Moon Shot T-shirt is made with 100% preshrunk combed ringspun cotton, the tighter weave gives the tee a softer feel and with Primal's tagless label system, there is no scratching at the back of neck.
If you want every training session to count and to build your fitness and strength consistently, you'll need to recover quickly. This is why you'll love Organic REGEN Cherry Plus Shots. Made with a combination of sour cherry juice concentrate and beetroot juice concentrate, you can take a shot immediately after your training session to kick-start a quick recovery. It can be taken undiluted, making it quick and convenient, wherever you are. According to the International Olympic Committee, when taken for 2 to 3 days after exercise, sour cherry juice concentrate, when dosed as 30ml, has been shown to have anti-inflammatory effects, reducing the symptoms of, or enhancing recovery, from muscle-damaging exercise (or DOMS - Delayed Onset of Muscle Soreness). With the Informed-Sport logo, you can confident there are no prohibited substances contained, tested LGC’s world-class sports anti-doping laboratory Recommended usage: Consume one shot of Beet It Regen Cherry+ immediately after exercise and for 2 to 3 days thereafter to promote recovery
With the understated brow of the S2s and the iconic intake vents of the Speedcraft, the S3 Sunglasses offer you both unique style and a high degree of performance. The S3 feature 100%'s shatter and impact-resistant Ultra-HD technology. This delivers impressive durability and protection for your eyes. The broad lens also offers wide peripheral vision and 100% UV protection. The Photochromic lens also adapts to light levels, giving you a clearer view in changeable conditions. The hard-coated, scratch-resistant lens is also treated with hydrophobic and oleophobic coatings which repel water, oil, dirt, and more. Additional lens ventilation prevents fogging – keeping your vision clear in the most extreme conditions. Promoting all-day comfort, the S3 half-rim frame is formed from durable, flexible, and lightweight TR90. For added stabilisation, the nose and temple tips are formed from ultra-grip rubber ensuring a cushioned and secure fit, even when you're working up a sweat.
HUUB Aphotic Photochromatic goggles allow you to experience maximum visibility in all kinds of weather on race day. Whether it's dark or bright, indoors or outdoors, this photochromatic technology adjusts to light or dark environments allowing maximum visibility making them the perfect choice for indoor or outdoor swimming. Photochromatic lenses aid sighting and allow you to move around obstacles and other swimmers even when you swim into the sun, or with your back to the sun. These incredible lenses adjust perfectly and take only 160 seconds to go from clear to dark delivering ultimate performance for every turn of every buoy. Special patented photochromic dyes cause the lens to activate, or darken when exposed to ultraviolet rays from sunlight. When the UV light diminishes, the lenses fade back. The Aphotic swim goggle is the first step from HUUB to 'Goggle perfection' suitable for use indoors and outdoors and in any light condition. For a great swim, you need a comfortable fit and the ability to see as much as possible while having as much light as possible blocked out when the sun is high, or water reflection is optimal. Designed to fit the face perfectly with a density of silicone and TPR matched to create a perfect fit and a feather-like feel even on the most interesting of facial profiles.
HUUB Aphotic Photochromatic goggles allow you to experience maximum visibility in all kinds of weather on race day. Whether it's dark or bright, indoors or outdoors, this photochromatic technology adjusts to light or dark environments allowing maximum visibility making them the perfect choice for indoor or outdoor swimming. Photochromatic lenses aid sighting and allow you to move around obstacles and other swimmers even when you swim into the sun, or with your back to the sun. These incredible lenses adjust perfectly and take only 160 seconds to go from clear to dark delivering ultimate performance for every turn of every buoy. Special patented photochromic dyes cause the lens to activate, or darken when exposed to ultraviolet rays from sunlight. When the UV light diminishes, the lenses fade back. The Aphotic swim goggle is the first step from HUUB to 'Goggle perfection' suitable for use indoors and outdoors and in any light condition. For a great swim, you need a comfortable fit and the ability to see as much as possible while having as much light as possible blocked out when the sun is high, or water reflection is optimal. Designed to fit the face perfectly with a density of silicone and TPR matched to create a perfect fit and a feather-like feel even on the most interesting of facial profiles.
Engineered to meet the demands of pro-cyclists, the 100% Speedcraft sunglasses feature a high-impact resistant and lightweight polycarbonate lens. The 5-base cylindrical shield lens increases peripheral vision and protection, ensuring 360-degrees of visibility. The lens also provides 100% UV protection and keeps your vision clear with a HYDROILO lens treatment which repels water, dirt, and oil. The half-rim Speedcraft frame is formed from shatterproof, rugged, flexible, and lightweight Grilamid TR90. Stabilising the fit, against perspiration, environmental moisture, and extreme movement, the sunglasses feature ultra-grip rubber nose pads and tips – ensuring a secure and comfortable fit. Photochromic Lens Light Transmission: 16-77% The 100% Photochromic lens delivers adaptive coverage that is great in varying conditions. The lens automatically lightens and darkens dependent on your current light exposure levels. In the Box Hard case Microfibre cleaning bag Nose pad