Search found 486 products for prime

Prime Mini TT Alloy Clip-on Aerobar Aero Bars
  • £54.99
  • RRP £59.99
  • Saving you £8

Ready for racing, this aerobar features a robust aluminium construction, which means that you'll benefit from its fantastic stiffness and cost-effectiveness. Prime has also equipped it with an ergonomic and anatomical design, which gives every rider a natural position, without sacrificing aerodynamics. Kitted out with a bridge that connects its extensions together, this version offers riders increased hand comfort alongside its arm pads. Weighing in at only 407g, this is a perfect choice of upgrade for riders who want superior control without any excess weight.

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Prime J-bend Clip-On Aerobars Aero Bars
  • £26.99
  • RRP £29.99
  • Saving you £10

Designed for going the extra mile, these clip-on aerobars feature a hard-wearing alloy construction. This makes them more than capable of handling the increased pressure from long-distance journeys as well as multiple changes to your riding position. Whether you're taking part in an event or trying to beat your own personal goals, these fantastic aerobars also feature a J-bend profile, which allows you to benefit from improved hand-positioning and a more aerodynamic riding position on every mile.

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Prime Doyenne Lightweight Stem Stems
  • £37.99
  • RRP £39.99
  • Saving you £5

This versatile stem features a hard-wearing forged aluminium construction, which makes it more than capable of handling all the abuse that comes with intense road and cyclocross rides. Ideal for all riding disciplines, this rock-solid stem is engineered to deliver strong performance, however hard you ride. Prime has also equipped this version with a flip design which gives you a 5 degree rise or drop depending on your personal aerodynamic preferences. This makes it suitable for road racing, sportive riding and cyclocross. Lightweight Road Stem Ready for any challenge, this stem weighs in at only 110g for the 100mm option, which means that you'll benefit from its incredible strength without adding any unnecessary weight to your bike. This makes it a perfect choice of upgrade for performance-driven riders, where every last gram counts towards your winning score. 

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Prime Aero TT Bottle and Cage Kit Bottle Cages
  • £34.99
  • RRP £39.99
  • Saving you £13

This bottle and cage kit features a durable carbon cage construction, which allows you to benefit from its fantastic strength to weight ratio. This means that you'll enjoy its streamlined and robust build, without worrying about feeling weighed down on race day. Prime has also equipped this kit with a cage system that's built to be as aerodynamic as possible. This makes it possible to shave vital seconds off your finishing race time as well as up to 50% less drag in comparison to traditional round systems.  1x Carbon Bottle Cage, 1x Small Bottle and 1x Large Bottle included in package  

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Prime RD020 Disc Road Rear Hub Wheel Hubs
  • £48.99
  • RRP £99.99
  • Saving you £51

The RD020 features a lightweight forged alloy 7075 hub body, CNC machined to reduce weight without compromising strength. To ensure super-fast engagement, the RD020 features 4 pawls and 26-points of engagement, and the lightweight alloy construction and ABG (Anti Bite Guard) technology further enhance the appeal of this rear hub. Running on premium Japanese sealed cartridge bearings, Prime's RD020 Disc Road Rear Hub provides consistently smooth rolling performance and extended bearing life. To prolong bearing life a grease port has been added for home maintenance. Please note: Axle adaptors are not included.

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Prime RR-38 V3 Sticker Pack Stickers
  • £9.99

This sticker pack is specifically designed for use with Prime RR-38 V3 rim and disc brake wheelsets. It comes as a pack of six high-quality stickers that are easy to apply to your Prime rims for an eye-catching finish.

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Prime RR-50 V3 Sticker Pack Stickers
  • £9.99

This sticker pack is specifically designed for use with Prime RR-50 V3 rim and disc brake wheelsets. It comes as a pack of six high-quality stickers that are easy to apply to your Prime rims for an eye-catching finish.

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Prime 15/20mm Center Lock Lockring Disc Brake Rotors
  • £3.99
  • RRP £4.99
  • Saving you £20

  Made from high-quality, lightweight materials, Prime's 15/20mm Center Lock Lockring is essential for those looking to run a 15 or 20mm front thru axle set up.

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Prime Race Handlebar Tape Bar Tape
  • £14.99
  • RRP £17.99
  • Saving you £17

This handlebar tape features Prime's Super Anti-Slippery Technology, which gives you exceptional grip even during wet riding conditions. Thanks to its 2.5mm thick design, it also helps to eliminate road vibrations for an extra smooth ride. Coming complete with finishing strips and two anodised alloy screw-in bar end plugs, this model is a great choice of upgrade for riders that want reliable performance on race day. In The Box  2x Rolls 2x Finishing Strips 2x Anodised alloy screw in bar end plug

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Prime Comfort Bar Tape Bar Tape
  • £19.99

This product features the brand's Super Anti-Slippery Technology, which gives you exceptional grip even during wet riding conditions. Prime has also equipped this version with a 3mm thickness, so you can enjoy a more stable riding experience as it helps to eliminate road vibrations. Another benefit of this model is its silicone gel padding, which provides added comfort as you clock up the miles. Coming complete with anodised alloy screw-in bar end plugs and finishing strips, the Prime Comfort Handlebar tape is a great upgrade for smooth and reliable performance in all-weather conditions. In The Box  2x Rolls 2x Finishing Strips 2x Anodised alloy screw in bar end plug

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Prime Doyenne Bottle Cage Bottle Cages
  • £4.99
  • RRP £7.99
  • Saving you £38

Whether you're clocking up the miles on your road bike or shredding the trails on your mountain bike, this bottle cage offers a secure place to store your water bottle. Moulded from a durable plastic construction, this bottle cage keeps its weight reduced down to 30g, while coping in all weather conditions. Prime has also given this version a unique aesthetic which adds style to every ride, while its matte black finish is complemented by a choice of colours. One final highlight is it's compatible with nearly all road and mountain bike frames for quick and easy installation.

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Prime RD020 Conversion Kit 12mm x 100mm Wheel Hub Spares
  • £5.99
  • RRP £7.49
  • Saving you £20

Converts front hub to 12mm x 100mm through axle standard.  Please Note: This part is only compatible with Prime front wheels with the centrelock type front hub.

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Prime RD010 - RD020 Freehub Body - Campagnolo Freehubs
  • £19.99
  • RRP £24.99
  • Saving you £20

Prime's RD020 campy freehub includes 2 x premium Japanese sealed cartridge bearings and a grease port for home maintenance, which will prolong the life of the bearings.

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Prime PF30 Bottom Bracket Bottom Brackets
  • £19.99
  • RRP £24.99
  • Saving you £20

Creak-Free Bottom Bracket The bearings are held in place by an alloy cup, but in order to keep the BB and frame quiet and creak-free, they are housed in a plastic/nylon shell. Finding the right mix of plastic and nylon has allowed us to precisely manufacture these BBs so they won’t deform over time or when they get wet. It also allows the BB to fit in frames that aren’t perfectly aligned. Our bearings inside our PF30 BBs are precisely manufactured to spin smoothly, and when combined with our special seals, repel the elements. The seal is made from a mix of rubber and alloy to provide double protection for the bearings. And, we hand assemble these bottom brackets to ensure none of this development and precision is wasted. Ceramic Bearings With our ceramic bearing option, friction is reduced meaning less energy is required to turn the cranks, they're also more durable, and don’t rust so they'll require less maintenance. If you're a rider seeking out every possible advantage over the competition, the ceramic option can help take your performance to the next level.  

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Prime BB386 Bottom Bracket (SRAM - DUB) Bottom Brackets
  • £19.99
  • RRP £24.99
  • Saving you £20

Creak-Free Bottom Bracket The bearings are held in place by an alloy cup, but in order to keep the BB and frame quiet and creak-free, they are housed in a plastic/nylon shell. Finding the right mix of plastic and nylon has allowed us to precisely manufacture these BBs so they won’t deform over time or when they get wet. It also allows the BB to fit in frames that aren’t perfectly aligned. Our bearings inside our BB386 BBs are precisely manufactured to spin smoothly, and when combined with our special seals, repel the elements. The seal is made from a mix of rubber and alloy to provide double protection for the bearings. And, we hand assemble these bottom brackets to ensure none of this development and precision is wasted. Ceramic Bearings With our ceramic bearing option, friction is reduced meaning less energy is required to turn the cranks, they're also more durable, and don’t rust so they'll require less maintenance. If you're a rider seeking out every possible advantage over the competition, the ceramic option can help take your performance to the next level.

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Prime BB30 Bottom Bracket Bottom Brackets
  • £19.99

Our bearings are highly polished so they spin smoother for longer, while the seals protect the bearings and races from dirt and debris that try to make their way in.

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Prime BB86 Bottom Bracket (Shimano) Bottom Brackets
  • £19.99
  • RRP £24.99
  • Saving you £20

Water Repellent To make our BB86 Bottom Bracket even more durable, we've used special seals, which keep moisture out while keeping drag to a minimum. A tube is also included to further enhance water repellence. Our bottom brackets are hand-assembled, so we can ensure that all our BBs are finished to perfection to keep your bike riding smoother for longer. Ceramic Bearings With our ceramic bearing option, friction is reduced meaning less energy is required to turn the cranks, they're also more durable, and don’t rust so they'll require less maintenance. If you're a rider seeking out every possible advantage over the competition, the ceramic option can help take your performance to the next level.    

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Prime Threaded Bottom Bracket (SRAM-GXP) Bottom Brackets
  • £19.99
  • RRP £24.99
  • Saving you £20

Low Friction Bottom Bracket Designed so that the bearings rest on the axle of the crank, these BBs provide a straight load to the bearings, which means your BB will last longer. This also allows us to make the Prime Threaded BB with tighter tolerances, so it runs smoother with less friction. This means you'll require less effort to make it up that hill or sprint for the line. To keep our Threaded BB running smoother for longer, we use special seals that keep water out of the bearings. We use multiple smaller seals, which reduces friction and provides a better barrier against moisture and dirt. Our bearings themselves are manufactured to precision and packed with slick, waterproof grease. Ceramic Bearings With our ceramic bearing option, friction is reduced meaning less energy is required to turn the cranks, they're also more durable, and don’t rust so they'll require less maintenance. If you're a rider seeking out every possible advantage over the competition, the ceramic option can help take your performance to the next level.  

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Prime Threaded Bottom Bracket (Shimano) Bottom Brackets
  • £24.99

Low Friction Bottom Bracket Designed so that the bearings rest on the axle of the crank, these BBs provide a straight load to the bearings, which means your BB will last longer. This also allows us to make the Prime Threaded BB with tighter tolerances, so it runs smoother with less friction. This means you'll require less effort to make it up that hill or sprint for the line. To keep our Threaded BB running smoother for longer, we use special seals that keep water out of the bearings. We use multiple smaller seals, which reduces friction and provides a better barrier against moisture and dirt. Our bearings themselves are manufactured to precision and packed with slick, waterproof grease. All of the above combine to make the Prime Threaded Bottom Bracket the ideal choice for riders who want the best from their bike components. Please note: BSA & ITA options available, so please ensure you select the correct item from the drop down.  

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Prime Threaded Bottom Bracket (SRAM - DUB) Bottom Brackets
  • £24.99

Low Friction Bottom Bracket Designed so that the bearings rest on the axle of the crank, these BBs provide a straight load to the bearings, which means your BB will last longer. This also allows us to make the Prime Threaded BB with tighter tolerances, so it runs smoother with less friction. This means you'll require less effort to make it up that hill or sprint for the line. To keep our Threaded BB running smoother for longer, we use special seals that keep water out of the bearings. We use multiple smaller seals, which reduces friction and provides a better barrier against moisture and dirt. Our bearings themselves are manufactured to precision and packed with slick, waterproof grease. Ceramic Bearings With our ceramic bearing option, friction is reduced meaning less energy is required to turn the cranks, they're also more durable, and don’t rust so they'll require less maintenance. If you're a rider seeking out every possible advantage over the competition, the ceramic option can help take your performance to the next level.

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